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HOTLINE

buyers include Hearst, Bertelsmann, News International, United News & Media, Emap, Gruner & Jahr ...

REVIEW: Marketing and advertising news in the week’s press ..

Asda is hoping to snatch the contract to produce Manchester United s football strip from...Asda is hoping to snatch the contract to produce Manchester United s football strip from the sports manufacturer, Umbro. The supermarket chain s partner, George Davies, hopes to design the kit ... . Manchester United s deal with Umbro has an additional two years to run. - The Mail on Sunday NatWest ...

Saatchis, Asda and Campbell’s unite to raise Shelter funds

to unite companies and good causes for mutual benefit....Saatchi s charity project arm, Cause Connection, has put together its first major project to unite companies and good causes for mutual benefit. The Saatchis client, Campbell s, has linked up with the Asda supermarket chain and the housing charity, Shelter, in a money-raising drive ...

Radio Rentals puts ad account to pitch again

and has more than two million units on hire. But it has suffered in recent years from the decline ...

REVIEW: Marketing and advertising news in the week’s press

from the Boston Consulting Group, having been at United Distillers where he was brand director ... to break in January concentrating on the company s range of investments and unit trusts. - General ...

LICENSING: CHARACTERS FOR HIRE - A much-loved band, cartoon character or film star can help give your advertising added mileage But, Jim Davies warns, watch out for the pitfalls involved.

Redknapp, and the Manchester United manager, Alex Ferguson) and showbiz luminaries such as the boy band ...

PRIVATE VIEW

of tit-bits as I was cocooned happily in business class, crossing the Atlantic. Now United ... Director: Jonathan Greenhalgh Production company: Godman Exposure: National TV United Airlines Project: United Airlines Client: Jonathan Sumner, international ad manager Brief: Rising Agency ...

Initiative unleashes Lever Europe unit

. The unit will have two bases, one in London reporting to Initiative Media London s chief executive, Phil ... Burnett, will join the unit with a European brief, working with Initiative s strategic planner, Simon ...

REVIEW: Marketing and advertising news in the week’s press ..

The Independent Television Commission has ruled that the takeover of the HTV Group by United News and Media ...

Campaign Poster Advertising Awards 1997: The Sponsors Profiles - Best Fashion, Beauty or Toiletries Poste - Outdoor Focus

appropriate - rather than delegating the buying task to a centralised unit....appropriate - rather than delegating the buying task to a centralised unit. This unique, hands ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.