REVIEW: Marketing and advertising news in the week’s press
27 Nov 1998 | by JOHN TYLEE
s decision, United News and Media has emerged as an interested party, although not as a full bidder ...
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FOR THE RECORD
11 Dec 1998 | by ALASDAIR REID
Johnston will form the investigative unit which will work across seven days of the Express ...
CLOSE-UP: GLOBAL BRIEF - Putting Thailand on the map. So, a Bangkok agency won a global task. Jade Garrett explains the significance
20 Nov 1998 | by JADE GARRETT
in Europe and the United States is airing now, with TV work appearing on CNN and print ads in Time ...
Claydon Heeley drive for Qantas promotes ’refreshing’ features of business class
13 Nov 1998 | by CLAIRE COZENS
link-up between Lufthansa, United Airlines and Swissair. British Airways is planning to spend ...
Thai agency becomes first local shop to win global account
10 Nov 1998
- Ethiopian Airlines has awarded its global advertising account to the Thai agency Spaulding 4 million) campaign following a three-way competitive pitch. Names of the competing agencies were not disclosed. The first campaign will run on TV and press and will target markets in Europe and the United ...
Thai agency becomes first local shop to win global account
10 Nov 1998
- Ethiopian Airlines has awarded its global advertising account to the Thai agency Spaulding 4 million) campaign following a three-way competitive pitch. Names of the competing agencies were not disclosed. The first campaign will run on TV and press and will target markets in Europe and the United ...
Y&R reveals United Airlines ad burst
09 Oct 1998 | by EMMA HALL
United Airlines launches a global advertising campaign this month through Young & Rubicam...United Airlines launches a global advertising campaign this month through Young service ... . United s comfortable business-class seats are illustrated by a packet of pills. The camera zooms ... that space travel would be the only way to collect air miles quicker than with United s Mileage Plus scheme ...
BJK&E lands pounds 2.5m travel work
04 Sep 1998 | by ASHLEY DAVIES
of dedicated and focused media units may be one way to grow our business. ...
REVIEW: Marketing and advertising news in the week’s press ..
07 Aug 1998 | by ALI QASSIM
against Newcastle United Football Club and Dorna Marketing after the Premiership club failed to honour a...against Newcastle United Football Club and Dorna Marketing after the Premiership club failed to honour a ... . Newcastle United says that, as the match was to be televised and shown in France, running ads would ...
REVIEW: Marketing and advertising news in the week’s press
17 Jul 1998 | by KAREN YATES
development manager, John Aarons, and will consist of the managing directors of CWC s four business units ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
