15 Dec 2000
| by ALASDAIR REID
, the managing partner of mdigital, MindShare s interactive unit, believes it all depends on what ...
24 Nov 2000
Xilerate, United News s new-media division, is closing its holiday website, uTravel...Xilerate, United News s new-media division, is closing its holiday website, uTravel.co.uk. The division, which launched in August last year, blames the site s poor performance on the extremely competitive conditions in the online business-to-consumer travel market. - General release.
...
10 Nov 2000
member of the United Nations.
Setting itself up as a rival to the .com suffix, dotTV claims it has ...
10 Nov 2000
| by TIM ASHTON, a partner at Circus
. The interactive element shows good synergy with the brand.
Saving the worst till last, M&G Unit Trusts has ...
03 Nov 2000
| by ALASDAIR REID
of United News & Media's titles had been starved of investment for years, for another.
No, they said ...
03 Nov 2000
| by ANNA GRIFFITHS
and programming decision making. He has also scrapped the BBC's corporate centre, policy and planning units, while ...
03 Nov 2000
| by TIM WOOLGAR
them as different,' the creative director of St Luke's Stockholm, Magnus Westerberg, says.
United ...
20 Oct 2000
Cheeze, the new-media shop, is launching a dedicated search engine unit as part of its online...Cheeze, the new-media shop, is launching a dedicated search engine unit as part of its online service offering.
The launch is designed to capitalise on the increasing importance of search engine listings to online marketing strategies. It aims to enable clients to use search engine listings ...
06 Oct 2000
| by ALASDAIR REID
It s encouraging to see i-level s campaign for EasyJet making it on to the shortlist for the IPA Advertising Effectiveness Awards. A first - but hardly, you might think, a surprising first. If anyone can prove the effectiveness of an advertising campaign, it s a specialist agency working for an online...
22 Sep 2000
| by ALASDAIR REID
-groups to three of its main units - the media, production and online advertising committees. It s early days ...