REVIEW: Marketing and advertising news in the week's press
03 Nov 2000
pounds 120 million for the stable of newspaper titles owned by United News & Media. The Hindujas' bid ...
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INTERACTIVE VIEW: Tim Ashton looks at five interactive ads to see how the medium is progressing
10 Nov 2000 | by TIM ASHTON, a partner at Circus
. The interactive element shows good synergy with the brand. Saving the worst till last, M&G Unit Trusts has ...
MEDIA FORUM: Newspapers bask in afterglow of dotcom boom - Newspaper publishers seem to carry on as if the dotcom bubble had never burst. They are still taking in ad revenue by the barrowload. Why? And how long will it last?
03 Nov 2000 | by ALASDAIR REID
of United News & Media's titles had been starved of investment for years, for another. No, they said ...
THE MEDIA BARONS: Daryl Simm - Omnicom Media's president faces a massive challenge rolling out the international brand
20 Oct 2000 | by CLAIRE BEALE
is knee deep in the sticky goo of creating two international media brands: OMD and PhD. OK, uniting ...
THE MEDIA BARONS: Daryl Simm - Omnicom Media's president faces a massive challenge rolling out the international brand
20 Oct 2000 | by CLAIRE BEALE
is knee deep in the sticky goo of creating two international media brands: OMD and PhD. OK, uniting ...
HOTLINE
29 Sep 2000
Publicis has poached Simon Derungs from M s United Biscuits and MFI accounts. He takes over from...Publicis has poached Simon Derungs from M s United Biscuits and MFI accounts. He takes over from Stephen Meade, who is set to launch a new venture within the Publicis Group. ...
CLOSE-UP: ADVERTISER OF THE WEEK/DIAGEO - Diageo proposals focus on costs, not creativity. Guinness faces sharing its latest marketing director, Francesca Newland writes
29 Sep 2000 | by FRANCESCA NEWLAND
the invisible woman . In keeping with this moniker, she, and United Distillers s US sandwich chain Togo s. She ... to their advertising. This factor is leading some observers to criticise the drink giant s proposal to unite ...
BBH wins Gordon’s Gin account from Burnett
01 Sep 2000 | by JOHN TYLEE
Bartle Bogle Hegarty has broken Leo Burnett s 12-year hold on the Gordon s Gin business with a brief to extend the brand s leading share of the UK market. United Distillers s marketing director, insisted that there was no dissatisfaction with Burnett s performance and that the decision ...
REVIEW: Marketing and advertising news in the week’s press
25 Aug 2000 | by ANNA GRIFFITHS
and corporate affairs. - General release The United Distillers s has given its below ...
CLIENT ROUND-UP
14 Aug 2000 | by COLIN GRIMSHAW
Walkers Snack Foods has hired Jonathan Turner, United Distillers s largest independent coffee chain, has ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
