CLOSE-UP: LIVE ISSUE/REGIONAL STEREOTYPING - Caricatures can cause ads to fall flat if they annoy the viewers
07 Dec 2001 | by MATTHEW COWEN
they tend to cause more problems than they solve. Coca-Cola's ad featuring Newcastle United came ...
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Cheetham Bell lands Matalan brand task
14 Dec 2001 | by JOHN TYLEE
at its out-of-town superstores. The initiative will be handled by a rapid response unit, which has ...
Walker Media to appoint Mudge as its fourth managing partner
12 Oct 2001 | by CLARE CONLEY
&B before returning to Saatchis to replace Mike Gorman as the head of the restructured media unit in 1995 ...
WH Smith prepares to battle publishers with own new titles
12 Oct 2001 | by MATTHEW COWEN
and express business unit director, John Simpson, said. "We've plans to become a significant force ...
OPINION: Stuart Elliott in America
31 Aug 2001 | by STUART ELLIOTT, the advertising columnist at The New York Times
There's nothing like a vacation trip from New York City to visit the United States. A 1,900-mile drive earlier this month through seven states proved a welcome reminder of the old adage about how one must cross the Hudson River to find the real America. It's true that living and working ...
O&M unveils standalone agency
29 Aug 2001 | by Staff,
to experiment with having a lean unit plugging in to the huge resource of Ogilvy locally and globally ...
O&M unveils standalone agency
29 Aug 2001 | by Staff,
to experiment with having a lean unit plugging in to the huge resource of Ogilvy locally and globally ...
Pinder quits post for Publicis role
27 Jul 2001 | by JOHN TYLEE
Publicis has poached Carol Pinder, who has been running the flagship News International business at Rainey Kelly Campbell Roalfe/Y 18 million MFI account. A former researcher for the ex-prime minister Edward Heath, she takes over MFI from Simon Derungs, who will concentrate on the agency's United ...
Bates hires creative teams to lift calibre of retail executions
13 Jul 2001
's rapid response unit, which - besides B&Q - handles work for DFS, the furniture retailer, the Evening ...
CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)
23 Feb 2001
staff 351 Company type: Omnicom subsidiary Like Manchester United, to which it is most ... 's glue was its work for United Distillers & Vintners and 2000 saw Bell's Whisky, Archers and Pimm's No 1 ... for lifelong learning. However, this was balanced by the loss of a large chunk of United Distillers & Vintners ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
