PERSPECTIVE: Vodafone's latest ad lacks potency of the Orange campaigns
21 Sep 2001 | by CAROLINE MARSHALL, caroline.marshall@haynet.com
girls in a cab on a night out (we're gorgeous), a sea rescue (we're safe), a Manchester United ...
. Positioned as a car for the desert, this global campaign will initially air on TV in the United Arab Emirates ...
girls in a cab on a night out (we're gorgeous), a sea rescue (we're safe), a Manchester United ...
as a single unit with a combined adspend. The prospect of a pitch moved closer with this week ...
The split will result in five BT Wireless divisions (including BT Cellnet, the mobile phone network, and Genie, the mobile internet service), as well as associated operations in Germany, Holland and Ireland, operating as a single unit with a combined adspend. The prospect of a pitch moved ...
it is to axe 4,000 staff in the wake of the telecoms market collapse. "We had begun forming a unit ...
of autonomous units. But Neil Henderson, the BT account director at St Luke's, said: "The commercial ...
Mitchell Patterson Grime Mitchell is launching a new unit specialising in fast turnaround advertising assignments and has signed up Texas Instruments as its first client. The new venture, called Missile, will handle no more than five projects at a time and will ensure none lasts more than ...
on Orange at WCRS before being re-united with creative director Larry Barker on joining BMP; Tim Cordell ... Track, the external digital unit set up to cater for dotcom work, has also folded. Its creative ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.