REVIEW: United Airlines reviews its global media account
04 Oct 2002
United Airlines, the struggling US carrier, is reviewing its £60 million global media account which is held by Zenith Media. - Marketing Week.
There's usually a one in several hundred chances of ever winning anything in charity awards raffles.
United Airlines, the struggling US carrier, is reviewing its £60 million global media account which is held by Zenith Media. - Marketing Week.
Lord Hollick's United Business Media dived into the red for the six months to 30 June and warned that its largest division, CMP Media, would not meet full-year revenue expectations because of cuts to US corporate ad budgets. - The Daily Telegraph.
Lucy Aitken enjoys Fallon's ad for United Airlines: The indifference between this bedraggled executive and his PA is very well observed. It stands out as it doesn't show businessmen leaning back in huge seats sipping Champagne. A copy of Campaign Screen - featuring the best new ads - goes to the writer...
Manchester United FC, often mocked for having more supporters in the Home Counties than around Old Trafford, is kicking off the search for a direct marketing agency to communicate with fans both home and away.
LONDON - Manchester United FC, often mocked for having more supporters in the Home Counties than around Old Trafford, is kicking off the search for a direct marketing agency to communicate with fans both home and away.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.