12 Dec 2003
.
In looking to the future, Dare hired John Owen, the director of Starcom's Intelligence Unit and chairman ...
26 Sep 2003
| by Marie-Louise Neill, Chair, APG and Christine Asbury, Vice-chair, APG
on United Airlines, without the bed.
The advertising idea is as focused as the brief. It's everything ...
business class on United - in a seat. Job done."
PANEL'S VIEW: DOH ADULT SEXUAL HEALTH
A treat from ...
."
PANEL'S VIEW: UNITED AIRLINES
This paper is important because it demonstrates how to understand ...
12 Sep 2003
.
On the print front, there's a poster from United Airlines with a gag about how crap the Brits are at tennis ...
TV
UNITED AIRLINES
Project: United Airlines
Client: Mike Tunnicliffe, regional marketing manager
Brief: Advertise United's low fare to New York before and during the US
Open
Agency: Fallon ...
01 Aug 2003
| by Caroline Marshall, caroline.marshall@haynet.com
such an obvious chance to own a client?
For a time, his name was used in advertising circles as a unit ...
11 Jul 2003
| by Rob McLuhan
of the new brand, which equates to selling 600,000 units.
Experiential activity is most commonly used ...
predicted sales by 40 per cent, ie. 600,000 units
HUTCHISON 3
Client: Hutchison 3
Agency: Kommando ...
30 May 2003
| by Rachel Gardner
United Airlines is looking to attract more customers by focusing on the leisure market as well...to the US can be expensive. However, it aims to position United as a value-for-money airline, providing all ...
be expensive because of unforeseen costs. However, they counter that United offers good value for money ...
director at Fallon, said: "This campaign continues to imbue a distinctive personality to United, which ...
28 Mar 2003
Lingus.
One poster showed Roy Keane, the Manchester United and Republic of Ireland footballer renowned ...
13 Mar 2003
| by Lucy Aitken,
for Transport Road Safety. Fallon picked up a gold in the transport and travel category for "golf" for United ...
06 Mar 2003
| by John Tylee,
to Fallon's United Airlines film for best use of dialogue, while D'Arcy and Faulds were similarly honoured ...
17 Jan 2003
| by JEREMY LEE
of the account.
Center Parcs operates three of its branded holiday villages in the United Kingdom with one run ...