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Mother lands Yell after seven-month pitch

Wieden Kennedy London, United London, Leagas Delaney and Miles Calcraft Briginshaw Duffy were all knocked out of the running at an earlier stage. Yell's direct account, which is held by Proximity, and the yell.com digital business, held by AKQA, were not affected by the review. Mother ...

The Work: New campaigns - UK

their vulnerability when drunk Creative agency: United London Writer: Jon Lilley Art director: Andy Bunday Planner ... the anti binge-drinking message with a hard-hitting campaign from United London. The TV and cinema ads ...

The Work: Private view

with this nugget as they've thrown the kitchen sink, island unit and walk-in refrigerator at it. There is some ...

JWT hands Vodafone role to Willmott

Formerly the executive creative director at Publicis New York, his new role will see him take overall control of the creative product in all of Vodafone's global markets. His main responsibility will be to unite the account under a single creative idea that will be used and adapted throughout the network ...

International Business Media: The power of content

The Sure/Rexona "Fans United" series comprised 13 factual documentaries, which were 30 minutes in length ...

The Work: New campaigns - UK

" will break next week as a 70-second ad in the Champions' League game between Manchester United and FC ...

Dominic Delaney founds production company Dab Hand Media

The company will offer a unit dedicated to integrated projects, including films for the web and mobile phones. Dewar's Whisky has commissioned a viral film, and the company is working on the launch of the UK channel five's US launch. Delaney said: "Our core business is to work hand in hand with agencies ...

The Work: Private View

watching Leeds United play away that all you need to know is how to find your way back from the police ...

Music: Move with the music

basic sync right. It requires rights to be paid for per unit." Advertisers must also decide whether ... . Furthermore, it says, the broadcast service was only available to registered users. BRANDS AND BANDS UNITE ...

The future for Agencies

order to build (digital) skills, the debate will be about whether you keep digital as a specialist unit ... brands, as well as the recently launched Denuo - a new-media consulting unit. Havas and Aegis both ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.