Mediaedge:cia scoops Media Agency of the Year
13 Dec 2007 | by Staff
Palmolive and SAB Miller already underway. Its Interaction digital unit, under the managing director, Jason ...
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Carat wins Media Network of the Year
13 Dec 2007 | by Staff
. It launched three new-business units: MEC Bravo, a division dedicated to helping clients engage with Hispanic ... Access, a unit that brings together MEC s expertise in sports, entertainment and cause marketing. This will help build the diversity of MEC s work, which already benefits from a strong digital unit in MEC ...
Carat wins Campaign's Media Network of the Year
13 Dec 2007 | by Staff
in 2007. It launched three new-business units: MEC Bravo, a division dedicated to helping clients engage ... ; and MEC Access, a unit that brings together MEC s expertise in sports, entertainment and cause marketing. This will help build the diversity of MEC s work, which already benefits from a strong digital unit in MEC ...
Mediaedge:cia scoops Campaign's Media Agency of the Year
13 Dec 2007 | by Staff
Palmolive and SAB Miller already underway. Its Interaction digital unit, under the managing director, Jason ...
W&K steals Steiner away from Fallon
30 Nov 2007
, broadcast, interactive and print production units into a single department. Steiner starts with the agency ...
Media: All about ... TV sales houses
30 Nov 2007
been the first to set up a strategic unit - founded by Mike Parker in March 2000 - to liaise with media ... -strong, client-facing advertiser relationships unit led by Nicky Buss. ITV's total sales headcount ...
Brien to unite IPG media shops
29 Nov 2007 | by Ian Darby
. The move would mark a partial U-turn by IPG, which disbanded its media unit IPG Media a year ago. IPG ... buying unit. However, IPG is said to have recognised that the two brands can work more closely together ...
The World: Spreading the word across the Mexican border
23 Nov 2007 | by Deborah Bonello
, the general manager of the preferred customers unit at Bancomer, says the English-speaking market isn't well ...
The World: Detroit - Bridgestone tyres in deal to sponsor Super Bowls
16 Nov 2007
of Bridgestone's tyre replacement sales unit, said. Bridgestone negotiated separately with Fox, the Super Bowl ...
The World: New York - Media players unite to aid growth of online video
26 Oct 2007
A coalition of major players in online and traditional media are signing up to a set of "collaborative principles" they hope will guide the growth of online video, while respecting copyright.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
