PROMOTIONAL FEATURE - Direct marketing round table
15 Oct 2009
money, it delivers better results, she says. We have one central strategy unit where everybody from each ...
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Chris Clarke takes charge at SapientNitro UK
19 Nov 2009 | by Kate Nettleton
the creative output across both units. A shortlist of candidates has also been drawn up for the managing ...
Cobra to review advertising roster
13 Oct 2009 | by Noel Bussey
Normal 0 0 1 94 474 29 5 663 11.773 0 0 0 Agencies affected are Joshua, which handles its advertising, Poke, its digital agency, and Initials, its direct marketing agency. Last week, the brewer launched the Cobra Beer Partnership, a dedicated business unit set ...
Nunn to oversee integration at TBWA
03 Jul 2009 | by Ian Darby
. Nunn also worked at Optimedia, where he launched its Interactive@Optimedia global unit, having started ...
TfL picks Carlson Marketing for Smarter Travel brief
05 Feb 2009 | by Matt Williams
The agency won the Smarter Travel Unit business following a competitive pitch against undisclosed agencies. Carlson will be briefed with developing a number of programmes that target key audiences across London, in order to encourage people to travel using sustainable methods, such as public transport or car ...
Hotline: CMW hired by COI
23 Jan 2009
Marketing Unit. The body has been set up to help promote the advantages of social marketing.
Hotline: COI looks for direct marketing agency
16 Jan 2009
Unit, the body that aims to teach people the benefits that social marketing can provide.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
