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PHD's Lindsay Weedon joins WPP as Maxus UK CEO

, and Nick Theakstone, the UK chief executive of WPP's media unit Group M. Clark said: "This is an exciting ...

Mindshare launches new social media unit

LONDON - Mindshare has formed a new social marketing services unit in partnership with SocialMedia8...The new unit, called Mindshare SocialMedia8, will provide Mindshare s clients with a range of social marketing services that will be fully integrated into the agency s existing media services. Ciaran Norris, previously the head of search and social marketing at Altogether Digital, has been hired ...

Havas Media unveils global green initiative

Its Sustainable Futures 09 venture will offer companies a way of researching and measuring the impact of what they do in environmental and social terms and how this may affect consumer perceptions. As part of the investment, Havas Media, which acts as the parent media unit for networks including MPG ...

IPA president calls for ad industry groups to tackle social issues

Speaking at his inaugural lunch today, Sutherland proposed that agencies work with the Advertising Association to develop multi-discipline teams to come up with positive alternatives to banning or restricting advertising to tackle social issues. Sutherland also called for a united approach from agencies across ...

MediaCom axes Media.Com to launch Beyond Advertising

. Other activities housed within the new Beyond Advertising unit will be distribution of content ...

AKQA launches media, search and analytics division

The new global division, called AKQA Media, Search Analytics (MSA), will provide planning and buying as well as analytics and search optimisation. The unit comprises 75 employees in the US ... , will lead the media and search unit in the UK. He will report to Symonds and will also work alongside ...

Interpublic appoints George as digital media chief

London - Mediabrands, the Interpublic media unit, has appointed Quentin George as its chief digital

Campaign launched for New Vauxhall Insignia by DLKW

2008. Credits First Aired: 5-Jan-08 Media: TV, Cinema, Press, Online and Posters Country: United Kingdom Agency: DLKW Client: GM Europe Director: Markus Walter Art Director: Jackie Steers ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.