Isobar elevates White to head social unit
17 Nov 2011 | by Matt Williams
Isobar has promoted Katie White to head its specialist social division, Isobar Social.
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,603 shares 9. United Colors of Benetton 'unhate' by Fabrica ...
Isobar has promoted Katie White to head its specialist social division, Isobar Social.
director, was hired to run it. The unit, created to give CHI's clients access to strategic media thinking ... up in December of that year as the agency opted to form an in-house unit, CHI Partners Media ... was arguably PHD. In 1997, it created MSc, a strategy planning unit joint venture with Partners BDDH. 8 ...
's the same with Sir Alex Ferguson and Manchester United. How do you win a football match? You do a hundred ...
." A high degree of zealotry would also seem essential. "What unites my team is a passion ...
of storytelling. Anrick Bregman, interactive director at Unit9, said storymaking methods have changed ...
claims it sold 2.1 million units, worth 1.3m, in value sales in its first 13 weeks on the market ...
Powell will work across clients including First Great Western, Nestl , PepsiCo, Sky and United Biscuits. He will head up a team of 30. Powell has spent 12 years at Profero and has been creative director of the agency since 2004. His accolades include a Gold and Silver Cannes Lion. He was also a Cyber ...
The unit, which has signed up the BMB clients Pretty Polly and Pussy Drinks, will be led by Sam Drake, who joins from Starcom MediaVest Group, where he was a strategy director. The new offering, which will be based in BMB's London office, will target medium-sized clients who "demand joined ...
's interactive TV trial in Southampton. A personal low point was failing to convince United Biscuits ...