Pitch update
13 Oct 2011
" outcome. RBS's four business units - NatWest and RBS, global banking, corporate banking and group ...
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Pitch update
01 Dec 2011
McGuinness Bungay and Leo Burnett. The result is expected to be swift. The United Arab Emirates airline ...
Taking the plunge into IP
01 Jul 2011 | by Neil Munn
royalty. We've sold more than 50,000 units so far, with a sales value of over 170,000, from which we take ...
UK adspend returns to double digit growth
12 Oct 2010 | by Katherine Levy
The United Kingdom's advertising spend has recorded a double digit rise of 10.7% in the first half
Ikea rolls out final BMB ad
20 Apr 2010 | by Joe Thomas
to Ogilvy Mather after a final four-way battle. The WPP shop beat sister agency Berlin Cameron United ...
Ikea awards US advertising account to Ogilvy & Mather
15 Mar 2010 | by Anne Cassidy
The WPP shop beat sister agency Berlin Cameron United, Havas' Euro RSCG and Publicis Groupe's The Kaplan Thaler Group to the business. The incumbent IPG's Deutsch was knocked out of the process at an earlier stage. The review does not affect the Swedish furniture manufacturer's US media planning ...
And in the real world... Cadbury, Dubai, Online spending and more
30 Nov 2009 | by Kate Nettleton
Financial institutions owed money by Dubai World, the ailing holding company of the Dubai Government, were handed a lifeline by The United Arab Emirates' central bank. The Abu-Dhabi-based bank is offering a special liquidity scheme to banks that are owed debts by Dubai World in a bid to increase market ...
BBH launches ad to promote its own product
02 Oct 2009 | by Staff
Zag, BBH's brand invention unit, produced the outdoor ads and is running them in partnership with Kinetic Worldwide at sites that reach women when they are thinking most about security. Ila Dusk, which ... 20,000 units in its first three months. It launched in Next stores across the UK in September. ...
And in the real world... Shell, McDonald's, Tesco, Vodafone and more
27 May 2009 | by Anne Cassidy
Royal Dutch Shell is to announce a major restructuring, merging its exploration and production and gas and power units, and cutting more than 30 per cent of senior management. Source: Financial Times McDonald s is planning to overtake Starbuck s as the biggest coffee chain in Europe, with proposals to open ...
Ad watchdog dismisses complaint over Comet ads
27 May 2009 | by Hadassah Nymark
The ads promoted a 60GB console with four free games and a free extra controller for 166. Three people made complaints to the ASA, challenging the availability of the Xbox package at the advertised price. Comet said it had predicted that it would sell 2,500 units of the package over two weeks, having ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
