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Think BR: A left brain, right brain look at data in marketing

, United Kingdom, MEC....United Kingdom ...

Nestlé shortlists two for beverage brands DM pitch

The news means the confectionery company is bringing to an end its relationship with G2 United Kingdom, which had been the incumbent on the beverage business since 2005. Carlson Marketing, another Nestl roster agency, has also been eliminated from the process. Nestl first called a review ...

Harte-Hanks and EuroContactPool in data sharing agreement

In addition EuroContactPool will be granted reseller status for the Harte-Hanks Ci Technology Database in Scandinavian and European markets, except the United Kingdom, France, Germany and Spain -- where Harte-Hanks has an existing sales presence. The Harte-Hanks CiTDB in Europe offers in ...

Dare and EHS 4D win Nestlé drinks business

Dare was awarded the digital business after a pitch against Rapp, and EHS 4D won the DM work after going head to head with Partners Andrews Aldridge. G2 United Kingdom and Carlson Marketing, the incumbents on the DM account, were eliminated at an earlier stage. G2 was also the incumbent on the digital ...

COI appoints operational DM roster companies

; Broadsystems; SR Teleperformance; Sitel UK; CPM United Kingdom; Dataforce Group; The Listening Company; Inkfish ...

Publicis appointed to sell euro to the world

is to be introduced - the United Kingdom, Ireland, Denmark and Sweden have yet to decide whether to sign up at all ...

Charities unite in donor appeal

Six of the country s best-known charities are linking up for the first time to create a single TV commercial which encourages the public to make legacies to charities in their wills.

Brands lose trust from phishing email attacks

websites are created using the top-level domain associated with the United Kingdom -- .uk. The company ...

DIRECTWATCH: Vodafone reinforces United link

and Manchester United since their pounds 30m commercial alliance was unveiled in June. It will include direct ... is based on the official Manchester United web site, and offers goal alerts, match reports and team news ... designed a United Pay as you Talk mobile phone, which it plans to market to fans. The manUmobile ...

Draft merges London and Oxford units

The London office will have a combined staff of 120, with 10 taking voluntary redundancies. Staff at the Oxford office were given the option to take voluntary redundancy and no compulsory redundancies were made. Sez Maxted, formerly managing director of the Oxford-based unit, has moved down to London ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.