Hotline: Joshua rebrands as G2 United Kingdom
06 Nov 2009
Joshua has rebranded as G2 United Kingdom and restructured the business, creating a planning
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People moves: Sealy United Kingdom
26 May 2004
Shane Harding, marketing director of bed brand Sealy United Kingdom, is leaving the firm after 19
United Kingdom slips down list of top country brands
11 Nov 2008 | by Staff
LONDON - The United Kingdom has slipped down FutureBrand's list of the most appealing countries...Australia Canada United States Italy Switzerland France New Zealand United Kingdom Japan Sweden ...
THE MARKETING SOCIETY AWARDS 2001: Outstanding marketing achievement. Winner: Sony United Kingdom
14 Jun 2001
WINNER Constant product innovation, a well-developed marketing communications programme, and strong support for its retail partners are the three factors that have made Sony the best known name in consumer electronics in the UK. Around 130 brands compete in the highly fragmented...
THE MARKETING SOCIETY AWARDS 2001: Outstanding marketing achievement. Winner: Sony United Kingdom
14 Jun 2001
WINNER Constant product innovation, a well-developed marketing communications programme, and strong support for its retail partners are the three factors that have made Sony the best known name in consumer electronics in the UK. Around 130 brands compete in the highly fragmented...
China: Middle kingdom myths
17 Feb 2006
Doing business in China isn't all it's made out to be. Mark Johnson reveals some of the difficulties ad executives encounter. There is no doubt about it; China is an exciting market for advertisers.
Japan: Keys to their Kingdom
26 Mar 2004
Japan's ultra-cool youth are obsessed with technology, which makes them difficult to reach via more traditional advertising routes. MindShare's Martin Hadley offers five new approaches.
Coke Zero 'happy kingdom' by Ogilvy Argentina
30 Sep 2009
A dark gloomy kingdom gets the Coke treatment in this latest work from Ogilvy Argentina...An oppressive king gets happy after a swig of Coke Zero. The happiness streams through to the rest of his kingdom as an Ogre takes to the mic and everyone is inivted to join in with the party. ...
ZenithOptimedia's frontman inherits keys to the kingdom
25 Mar 2004
Steve King is ready to take over from the retiring John Perriss, writes Alasdair Reid .
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
