UK adspend returns to double digit growth
12 Oct 2010 | by Katherine Levy
The United Kingdom's advertising spend has recorded a double digit rise of 10.7% in the first half
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Revlon signs up as major athletics sponsor
20 Jan 2010 | by Joe Thomas
LONDON - Revlon has become the official sponsor for United Kingdom Athletics (UKA) and The Aviva GB
United Biscuits reviews digital
20 Sep 2007 | by Kate Nettleton
LONDON - United Biscuits, the owner of brands including Hula Hoops, Mini Cheddars and Jaffa Cakes...to pitch for the business. It is understood that United Biscuits in-house marketing team is handling ... Nuts. United Biscuits has used digital advertising in the past, and appointed a roster of three ... , however, been few digital campaigns of note for United Biscuits brands since Abel Baker s revamp ...
Unilever gets green light for $3.7bn Alberto Culver deal
09 May 2011 | by Ed Owen
regulatory approval in the United Kingdom, Argentina, Honduras, El Salvador and the Isle of Jersey, but ...
Tennent's unites football activity
11 Jul 2006 | by by Staff
LONDON - Tennent Caledonian Breweries, the Scottish arm of InBev, has created a 'T' ball brand to promote Tennent's' 18-year association with football.
Budweiser continues Manchester United sponsorship
07 Oct 2008 | by Gemma Charles
LONDON - Budweiser has extended its six-year sponsorship with Manchester United through to the 2009...United's massive Chinese fan base. The sponsorship grants Budweiser rights to use the Manchester United ... connection with Manchester United helps create awareness and excitement for the brand around the world.' ...
Unilever merges home and food units
29 Feb 2008 | by Tristan O'Carroll
and personal care unit with its foods division....After the merger, one unit will handle marketing for brands including Hellmann s, Surf, Knorr, Lipton, Flora, Domestos and Comfort. There are, however, no immediate plans to merge the companies ... will now operate as a separate unit from the rest of Europe. ...
United Biscuits splits business into two
23 Mar 2012 | by John Reynolds
United Biscuits (UB) has confirmed that it's splitting its UK business into two, dividing it into a...spokesperson for the company said: "Like most businesses, United Biscuits (UB) continually reviews its ... Business Units. "When the division is complete, it will provide improved service and innovation ...
Initiative unleashes Lever Europe unit
24 Oct 1997 | by CLAIRE BEALE
. The unit will have two bases, one in London reporting to Initiative Media London s chief executive, Phil ... Burnett, will join the unit with a European brief, working with Initiative s strategic planner, Simon ...
Novartis selects chief for OTC unit
12 Jun 2003 | by Sam Solley
Novartis Consumer Health has promoted UK sales director Michael Wheeldon to head of over-the-counter (OTC) products in the UK and Ireland. The job gives him control of a 5.3m marketing budget and responsibility for the sales and marketing of the range.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
