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UK adspend returns to double digit growth

The United Kingdom's advertising spend has recorded a double digit rise of 10.7% in the first half

United Biscuits reviews digital

LONDON - United Biscuits, the owner of brands including Hula Hoops, Mini Cheddars and Jaffa Cakes...to pitch for the business. It is understood that United Biscuits in-house marketing team is handling ... Nuts. United Biscuits has used digital advertising in the past, and appointed a roster of three ... , however, been few digital campaigns of note for United Biscuits brands since Abel Baker s revamp ...

Initiative unleashes Lever Europe unit

. The unit will have two bases, one in London reporting to Initiative Media London s chief executive, Phil ... Burnett, will join the unit with a European brief, working with Initiative s strategic planner, Simon ...

United Biscuits calls £10m media review

LONDON - United Biscuits is reviewing its £10 million UK media planning and buying business....is Starcom s sister agency and UB s creative agency, is unaffected by the media review. United Biscuits ...

Hotline: Sid McGrath has left United London

Sid McGrath, the United London managing director, has left the agency without a job to go to

Rainey Kelly forms dedicated dotcom unit

unit that has been set up to cover dotcom tasks and other fast-turnaround business.

Leo Burnett unit wins P&G US interactive work

- Procter & Gamble has named Giant Step, the digital marketing unit of Leo Burnett, to the task...- Procter & Gamble has named Giant Step, the digital marketing unit of Leo Burnett, to the task of creating a new corporate website. In addition, P&G has assigned the digital shop to strategic ... include United Airlines, Hallmark, Pillsbury and Arthur Andersen. ...

Leo Burnett unit wins P&G US interactive work

- Procter & Gamble has named Giant Step, the digital marketing unit of Leo Burnett, to the task...- Procter & Gamble has named Giant Step, the digital marketing unit of Leo Burnett, to the task of creating a new corporate website. In addition, P&G has assigned the digital shop to strategic ... include United Airlines, Hallmark, Pillsbury and Arthur Andersen. ...

United Biscuits kicks off £13m media pitch

United Biscuits, the owner of McVitie's and KP, is reviewing its £13 million media account...Starcom Motive looks after the United Biscuits business, while Carat handles Jacob's Bakery through the agency's link with Danone. But United Biscuits has instructed ISBA to draw up a shortlist ... 's in September gave United Biscuits a 27 per cent share of the UK biscuits market. The review is the latest ...

The World: New York - Voluntarily United wins Escada and Montblanc

The Voluntarily United Group of Creative Agencies, the WPP-owned micro-network, has won two...The campaigns, comprising TV, print and press, will start in 2006. Amanda Walsh, the president of the United Group, said: "We are delighted to be working with P&G, especially in the highly competitive sector of luxury brands. The win is a fantastic affirmation of our network's ability to harvest creativity from ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.