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UK adspend returns to double digit growth

The United Kingdom's advertising spend has recorded a double digit rise of 10.7% in the first half

Nestlé shortlists two for beverage brands DM pitch

The news means the confectionery company is bringing to an end its relationship with G2 United Kingdom, which had been the incumbent on the beverage business since 2005. Carlson Marketing, another Nestl roster agency, has also been eliminated from the process. Nestl first called a review ...

NEWS: Punjana tea brand hunts shop to lead mainland ad push

in major supermarkets across the United Kingdom, but until now has received no above-the-line advertising ...

Dare and EHS 4D win Nestlé drinks business

Dare was awarded the digital business after a pitch against Rapp, and EHS 4D won the DM work after going head to head with Partners Andrews Aldridge. G2 United Kingdom and Carlson Marketing, the incumbents on the DM account, were eliminated at an earlier stage. G2 was also the incumbent on the digital ...

United Biscuits reviews digital

LONDON - United Biscuits, the owner of brands including Hula Hoops, Mini Cheddars and Jaffa Cakes...to pitch for the business. It is understood that United Biscuits in-house marketing team is handling ... Nuts. United Biscuits has used digital advertising in the past, and appointed a roster of three ... , however, been few digital campaigns of note for United Biscuits brands since Abel Baker s revamp ...

United London wins Masterfoods' Tracker

United London has gained a coveted place on the Masterfoods UK roster after winning the £2 million...The appointment follows a pitch against an undisclosed number of non-roster agencies and sees United London join Abbott Mead Vickers BBDO and TBWA\London on the confectionery manufacturer's roster. A source close to the account said Masterfoods was also looking to retain other agencies involved ...

Hotline: United London axes jobs

United London has axed 14 jobs after account losses including Pot Noodle and Iceland. The agency

Food advertisers unite to avert ban

Abbott Mead Vickers BBDO, which handles advertising for Walkers, Pepsi and Sainsbury's, has been asked by the Advertising Association's Food Advertising Unit to recommend steps that will prevent a ban ... , is the first of several agencies to be contacted by the AA's Food Advertising Unit. Other members, including ...

United Biscuits calls £10m media review

United Biscuits is reviewing its £10 million UK media planning and buying business...., which is Starcom's sister agency and UB's creative agency, is unaffected by the media review. United ...

United Biscuits calls £10m media review

LONDON - United Biscuits is reviewing its £10 million UK media planning and buying business....is Starcom s sister agency and UB s creative agency, is unaffected by the media review. United Biscuits ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.