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UK adspend returns to double digit growth

The United Kingdom's advertising spend has recorded a double digit rise of 10.7% in the first half

JWT assists spinal injuries charity

Policy Network, Safe and Sound Homes and the United Kingdom Sailing Academy will all receive a support ...

Delivering a united front

of the client's business and united in a desire to deliver ROI. There's not one agency banging on about social media and another about how essential it is to be on TV. Instead, you have a united voice focused ...

Engine launches integrated planning unit

Engine has launched an integrated planning unit, called Engine Strategy, to act as a central hub...clients. Engine Decisions, the group's behavioural sciences arm, will sit within the unit. Edwards ...

Wunderman launches social media unit

Wunderman has partnered with WPP sister agency Mindshare to form a 17 strong social media unit...The team call themselves Ninjas and work as a cross agency unit developing social media activity for Ford, Nokia and Land Rover as well as social media activity. Headed by Jon Wade, Wunderman s digital ... media business when we worked out a way to monetise it for our clients." The unit's first activity ...

Rapp sets up innovation unit

Rapp is attempting to become more innovative by setting up a unit led by its group chief technology

DDB UK launches technology unit

The business will be led by Tom Roberts, the managing director of Tribal DDB UK, and Drew Burdon, the head of strategy for Tribal DDB UK. Tribal Spark will act as a hub operating across client briefs where there is an opportunity to enhance campaigns' use of technology. The unit will feed into every ...

MPG creates single Intelligence Unit

The 25-strong Intelligence Unit, which will be headed by Denise Turner, will carry out the agency's planning, consumer insight, CRM and analytics operations. Turner, who has been promoted from her previous role of head of insight and effectiveness, has been at MPG for ten years. She has 19 years ...

SMG establishes single trading unit

unit. He will be supported by a dedicated team, which includes the group directors Neil Allen and John ...

MPG set to launch social media unit

MPG Media Contacts is launching a social media unit, called Socialyse, that will service existing...The unit will focus on delivering social campaigns across all digital platforms and channels ... and formerly a digital strategist at Momentum Worldwide, will head the unit. She has previously worked ... . The unit has already won its first external social client, the storage company Safestore, and is developing ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.