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I was asked to review three commercials from the United States that I thought were good...I was asked to review three commercials from the United States that I thought were good. Unfortunately, the summer months have been pretty stingy with interesting spots. The Adidas long live sport campaign from Leagas Delaney San Francisco is simple and simply executed. We see a woman ...
United Co-operative, the second-biggest society in the Co-operative movement, has announced plans...United Co-operative head of marketing Patrick Allen said it was abandoning the concept of using ... -operative Group marketing director Zoe Morgan. United Co-operative is also looking at retaining the clover-leaf logo, which the Co-operative Group is planning to ditch. Allen said United Co-operative had developed ...
The takeover of United News s ITV franchises by Granada Media for pounds 1.75 billion last week...will have to sell the HTV licence gained from United News s chief executive, Gerry Murphy, stated: We ... The takeover of United News s ITV franchises by Granada Media for pounds 1.75 billion last week ... have welcomed Granada s acquisition of United News s ITV franchises, both have called for Granada ...
Stephen Byers, the secretary of state for trade and industry, has referred the proposed merger...Stephen Byers, the secretary of state for trade and industry, has referred the proposed merger of Carlton Communications and United News s roster agencies or thrown open to all comers. Marketing Week Compaq Computer Corporation is reviewing its pounds 188 million global brand advertising account out ...
Ladbroke-owned Hilton International and US-based Hilton Hotels have poached BMW GB s car marketing manager, Simon Oldfield, for the position of brand communication director. He will work in its newly created joint marketing team, charged with promoting the Hilton brand globally.
LONDON - Asda is trialling digital signage units at its new store on Keighley, Bradford....-fareast-language:#0400; mso-bidi-language:#0400;} The close-proximity units will initially be installed ... -fareast-language:#0400; mso-bidi-language:#0400;} by digital signage company Amscreen. The units will carry product ...
Manchester United, the world s richest football club, has appointed its first marketing director...Manchester United, the world s richest football club, has appointed its first marketing director ... Manchester United s kit. Draper s main task is to build a consistent United brand across several ... . To date, United s marketing effort has been headed by Peter Kenyon, deputy chief executive. Draper ...
LONDON - Publicis Groupe has created a collaborative marketing unit for manufacturers called...Korn was previously chief executive of the group's Saatchi & Saatchi Collaborative Marketing Unit. It is understood that Margaret Somers, Saatchi & Saatchi's executive vice-president and general manager, will assume Korn's responsibilities. The new unit will create consumer-driven programmes for manufacturing ...
Early Learning Centre (ELC) has appointed United London, without a pitch, to reposition its brand.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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