Agency sought to embed Climate Week as a 'cultural moment'
10 May 2012 | by Matt Cartmell
encouraging participation in the different areas of the week. The pitch document states: Climate Week ...
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Twitter in agency hunt to boost consumer appeal
29 May 2012 | by Sara Luker
, confirmed the process but stated Edelman would still be used on a European and global basis. Twitter ...
Hope&Glory called in to promote ERGObaby
30 Apr 2012 | by John Owens
The agency has been called in by Clever Clogs, a distributor of kids brands across the UK, to help it introduce the ERGObaby baby carrier from the United States. Hope Glory s consumer brief is to build brand ... Clogs, said: The ERGObaby carrier has something of a cult following in the States and we re hoping ...
PC maker Lenovo calls in 3 Monkeys and 100zeh
25 Apr 2012 | by Sara Luker
in EMEA by 2013. Despite increasing EMEA unit shipments from 1.56 million to 2.30 million in the first ...
Game publisher Square Enix hires Exposure for consumer brief
20 Apr 2012 | by Sara Luker
units worldwide and Tomb Raider, which has sold more than 35 million units across the globe. The company ...
Internet Week Europe calls on Borkowski.do to spread the word
12 Apr 2012 | by John Owens
distinctive European flavour, which is very different to that of what is going on in the United States.' He ...
Honda seeks social media agency to create 'fun' online presence
12 Apr 2012 | by Sara Luker
for the agency to be in place by June. All interested parties should send in creds stating why they would like ...
The Red Consultancy reshapes consumer offering
05 Apr 2012 | by Sara Luker
The Red Consultancy has reshaped its consumer offering into two separate business units....The reshape of The Red Consultancy has seen the launch of two consumer business units Life and Play. The move comes a month after Blue Rubicon launched a consumer brand agency offshoot called Surname Surname in an attempt to occupy the 'middle ground' between creative ideas agencies ...
Food and Drink: Coffee creates a stir to deliver message
22 Mar 2012 | by John Owens
per cent. The proportion who stated coffee was part of a healthy diet doubled to 42 per cent. Unique ...
Thorntons hunts for consumer agency while stores close
22 Mar 2012 | by Sara Luker
confirmed the pitch process was taking place, stating that since appointing Salt PR in December 2008 'this ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
