Octopus Group's Sciplino calls for fightback against reverse auctions
31 May 2012 | by Matt Cartmell
that agencies are not being given enough time to deliver pitches, with Sciplino stating that agencies should get ...
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Looking at Jubilee ads sweeping the nation
01 Jun 2012 | by Sara Kimberley
With close to 31 million people attending a Diamond Jubilee party this weekend as the nation unites
My Desk: Moray Maclennan
31 May 2012
that Manchester City had in 1969 but, as a Manchester United fan, it seemed apt. Even at that age, I
The history of advertising in quite a few objects: 32 Commodore J Walter Thompson
31 May 2012
would now be called a "guerrilla" marketer, fly-posting ads on telephone poles in New York state. How ...
Why does adland need a new creative agency?
31 May 2012
and the network offices that dominate the UK advertising market. As Damon states, at Joint we believe ...
Phones4U horror spot tops 2011's most complained about ads
30 May 2012 | by Arif Durrani and Ben Hall
whether an ad should be banned". The ASA report stated: "Just because an ad has received a high number ...
Twitter in agency hunt to boost consumer appeal
29 May 2012 | by Sara Luker
, confirmed the process but stated Edelman would still be used on a European and global basis. Twitter ...
DHL 'speed of yellow' by 180 Amsterdam
29 May 2012
180 Amsterdam has created a global campaign for DHL featuring the Manchester United manager, Sir...The activity builds on the brand s partnerships with United and Formula One. A 60-second TV ad shows Ferguson at Old Trafford acknowledging an DHL Express courier as he starts his day. The spot is supported by press, outdoor and digital activity, including behind-the-scenes footage of United players ...
Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
28 May 2012 | by Arif Durrani
/DDB, led by Murphy as chief executive. It comes despite Omnicom repeatedly stating its focus ...
Trading places: this week's people moves
25 May 2012 | by Daniel Farey-Jones
Advertising David Howard , the co-founder of Johnny Fearless , has left the agency to join Fold7 as its head of planning. ( Campaign ) WPP has appointed Deborah Kerr to oversee Team News , its new agency unit that launched to service the News International business. ( Campaign ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
