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Edelman PR poaches Hughes for top PA role

policy unit before taking on a more Brussels-focused role in the last two years. In his new post ...

FOCUS: BROADCAST PR - A new angle on making the news/Television programme editors may deny all use of outside material but thanks to stunning and unbiased, visuals VNR producers are still managing to get their footage on air. Sue Beenstock investigates

, produces what he calls VNR Rushes for a client list that includes Bank of Scotland, NHS Trusts, United ... , it states that: - We must be wary of using a News Release to illustrate a story about ...

Consumer Affairs: PR takes sides as war on Watchdog hots up - An alliance of top companies in the UK is taking on the BBC’s Watchdog programme. But there could be a high price to pay for being seen to challenge the consumers’ champion

complaints directed at the BBC s Programme Complaints Unit or Watchdog production staff. The BBC has ...

VIEW FROM THE TOP: Life in the Freezer - Iceland’s amazing turnaround has been fuelled by one man’s commitment and visionary zeal Maja Pawinska catches up with Malcolm Walker.

confounded, and Warburgs recently stated that: Iceland s new found double digit sales growth and its ...

Rycroft quits Boots to rejoin Bell Pottinger

to Jeremy Hanley, chairman of the Conservative Party, and later to Steven Dorrell, Secretary of State ...

Golin/Harris to build Lloyds TSB branding

, Golin/Harris worked for Barclays bank, promoting its small business unit. Lloyds TSB also retains Le ...

CAMPAIGNS: Weekly Web Watch - Death row does it again for Benetton

with harrowing billboard images of condemned men from death row in the States. Benetton has dedicated a large ... , Missouri state attorney-general, has claimed that prison authorities under his jurisdiction believed ...

FOCUS CONSUMER PR: Organic growth - Food safety scares have triggered huge demand for organic produce. And the top food retailers are having to ensure that they stay in tune with what customers want Mary Cowlett reports.

to the Health Which? survey, 45 per cent of people choosing not to eat organic food stated cost as a reason ... . Parkin also states that while organics may appear expensive, this is misleading as all production costs ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.