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United Airlines to consolidate $100m account

United Airlines is to ask its two roster agencies, Fallon Worldwide and Young 100m annual account....LONDON (Brand Republic) – United Airlines is to ask its two roster agencies, Fallon Worldwide ... said the airline wanted to build a long-term relationship with a single shop and communicate the United brand in a consistent way. Billings for the winning agency could also increase if United’s acquisition ...

MegaStar stays at United as Express is sold

MegaStar, the online version of United News & Media’s Daily Star, is to stay with its parent...LONDON (Brand Republic) - MegaStar, the online version of United News 125m deal. MegaStar ... .com. The company’s holiday site uTravel.co.uk shut down earlier this week with the loss of 18 jobs. United invested ... market. United has recently spent 3m on an advertising campaign for MegaStar and the site has seen ...

Easier and uTravel shut down

LONDON (Brand Republic) - Property website Easier and holiday site uTravel closed their doors yesterday. uTravel, which is owned by United News & Media, said the pressure of competition in the B2C online market had forced it to shut down. Property site Easier said that, while it was closing its ...

INTERACTIVE VIEW: Tim Ashton looks at five interactive ads to see how the medium is progressing

. The interactive element shows good synergy with the brand. Saving the worst till last, M&G Unit Trusts has ...

SNCF may enter battle for Go-Ahead

LONDON (Brand Republic) – French rail operator SNCF could enter the bidding for Go-Ahead, the UK bus and rail company currently fighting a 327m hostile takeover bid from French financial consortium C3D Transport UK. State-owned SNCF has been mooted as an intervener since C3D decided not to raise ...

Aer Lingus announces online service as privatisation looms

Aer Lingus, Ireland’s state-owned airline, announced that is to launch an online flight booking...LONDON (Brand Republic) – Aer Lingus, Ireland’s state-owned airline, announced that is to launch an online flight booking service by November as it moves closer to privatisation early in 2000. The planned website, www.aerlingus.com, is expected to help raise passenger numbers and exploit new markets ...

McHardie joins TBWA in research role

strategic research unit at the agency....strategic research unit at the agency. McHardie will take charge of the embryonic Context Unit, intended ... research. There are understood to be plans to open similar units within the TBWA Worldwide group. 'The ... that are bigger and better than their categories,' the planning director, Neil Hourston, said. McHardie's unit ...

United Airlines to back ITV's Cold Feet with pounds 1.5m

United Airlines is to sponsor the third series of ITV s popular 30-something comedy drama Cold Feet...United Airlines is to sponsor the third series of ITV s popular 30-something comedy drama Cold Feet in a deal worth pounds 1.5m. Starting in mid-October, United will have sponsorship credits ... by Media Edge for United Airlines and by Granada Ventures for ITV. The creative is by Granada ...

STOP PRESS

digital unit under the banner Tribal DDB Worldwide. The move covers all its units in the Americas ... from Granada Media. Granada, which is acquiring HTV as part of its purchase of United News s ITV ... Robert Elstone as director of its new football business unit, with responsibility for developing ...

Analysis: iSPY - www.tubehell.com

to overcrowding or broken-down trains. This sorry state of affairs was the inspiration for Tubehell ...

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