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HP slashes global PR roster to three shops

01 Nov 2002 | by Holly Williams

head Nicola Adamson said the situation is still under review: 'The decision made in the States doesn ...

BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success

09 Aug 2002 | by MARY COWLETT

. The brand is also a marketing marvel, achieving sales of one million units in four days for the launch ... rumours that there may be problems ahead for GE's power systems division, its biggest industrial unit ... is splitting its financial services arm into four operating units, as part of an effort to make the business ...

Barley quits Oracle to claim Microsoft role

09 Aug 2002 | by JOE LEPPER

includes the 12-strong corporate affairs and press office units, and the work of the four PR agencies used ... that the company plans to reveal around 400 units of computer codes and previously secret internal operating rules ...

INTERNATIONAL: HP plans to shrink roster of global comms agencies

09 Aug 2002 | by ANDREW GORDON

business units. Hill Knowlton and Blanc Otus worked with Compaq. Marklein said they wanted ... November. The new agencies will provide corporate communications, as well as PR for four business units ...

Hewlett-Packard shelves plans for consumer pitch

07 Jun 2002 | by HOLLY WILLIAMS

the four units. 'It is doubtful that we will have four separate consumer agencies in the future,' he ...

INTERNATIONAL: Dell set to hire agency for US corporate comms job

11 Jan 2002 | by SHERRI DEATHERAGE GREEN

-organisation of the company's various business units. Fleishman-Hillard had served as Dell's agency of record ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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