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INTERNATIONAL: Microsoft appoints new head of PR for Spain

units, but not for the MSN Network. The Spanish division is one of 40 subsidiaries under the Microsoft ...

CPN triumphant in UK bid for HP's business

Novelli finally appointed across all business units....HP declined to comment on the outcome of the pitch, but PRWeek has learned that CPN this week bagged all four business units in the UK, covering enterprise systems, personal systems, imaging ... review, which finished in October and saw HP assign B-M, H&K and CPN different business units. H&K also ...

EDITORIAL: Draw a line under HP pitch madness

. At the time, the three were also allocated to four separate business units on a global level. However, individual regional business heads are now asking the same agencies to pitch for the separate business units ... this to give work for all four business units to Porter Novelli. Decisions are expected from other regions ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.