to remove filtersBoots gets cold feet over selling Durex range of sex toys
29 Nov 2004 | by Gordon MacMillan,
into the increasingly lucrative market. Market leader Ann Summers says that sales of sex toys doubled to 2m units ...
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News brief: Correction
22 Dec 2004
Brand Health Check, 15 December. We stated that Double Velvet's sales for the 12 weeks ending 10
Superbrands case studies: Gillette
29 Nov 2004
and a sales office in London. Annual blade sales had risen to more than 40 million units before ...
The Work: New Campaigns - UK
26 Nov 2004
't notice their state of undress because they've got such great hair. The campaign's strapline is: "All you ...
IPA Effectiveness Awards 2004: Bronze Award - Imperial Leather
05 Nov 2004
the Commonwealth Games' heritage and the fact it is still sponsored by the Queen. The company decided to unite ...
Reputation Management: The fast-food fight
29 Oct 2004
't always reach the consumer. Hunt states a lot of frustration exists in the industry. 'A lot of what ...
Boots stores to offer skincare specialists
20 Oct 2004 | by Rachel Barnes
by spring 2005, will enable one adviser to offer free one-to-one consultation using a diagnostic unit ...
WWAV to devote new specialist division to healthcare industry
08 Oct 2004 | by Glen Mutel
The Omnicom-owned agency already works for a host of healthcare clients, such as Pfizer, Abbott, Organon, Roche and GlaxoSmithKline. The new division, which will unite these accounts, will be headed by the managing director, Marco Scognamiglio, and will be based at Rapp Collins' Riverside office in London ...
World: Stuart Elliott in America
08 Oct 2004 | by Stuart Elliott, the advertising columnist at The New York Times
Media Research unit agreed to offer improved access to TV ratings data tracked minute-by-minute. That information will sharpen pencils in media agencies across the country. And VNU's ACNielsen unit is hooking ...
World: Gallery
24 Sep 2004
backdrop of a dry lake bed, leaving a cloud of dust in their wake. A state-of-the-art jet fighter is sent ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
