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Brand Health Check: Nintendo

21 Dec 2005

, and is launching Wi-Fi gaming in the UK through a deal with BT. The DS has sold almost 1.4m units in the three ...

Mark Ritson on branding: Go on, spoil yourself; everyone else is

21 Dec 2005

of Chanel or Gucci. Steep margins and enormous unit sales have enabled Coach to play a remarkable game ...

Maiden sale talk as profit warning sends shares crashing

20 Dec 2005 | by by Jennifer Whitehead

." It also told investors that it had withdrawn from the tender process for the Irish state-owned rail ...

Ofcom supports product placement proposals

19 Dec 2005 | by by Sam Matthews

of the European Parliament and European Union member states before becoming law. The Ofcom consultation closes ...

Rainey Kelly Campbell Roalfe/Y&R scoops $160m global Bacardi account

19 Dec 2005 | by by Julia Pearlman

that state that ads should not link sexual activity with alcohol. The review was called by Bacardi Martini ...

Vodafone to sponsor McLaren Mercedes F1 team

14 Dec 2005 | by by Sam Matthews

, Vodafone terminated a £9m a year shirt sponsorship deal with Manchester United at the end of the 2005 ...

Channel 4's rude Spoons ads deemed not offensive

14 Dec 2005 | by by Julia Pearlman

inside a car with a sign on the rear window stating 'I want a fu**ing baby'.

BBI360 wins brand positioning brief from Page & Moy

14 Dec 2005 | by by Julia Pearlman

and will comprise 52 further retail units over two floors, designed with a modern interpretation of a traditional ...

Retail choice: Bershka, Oxford Street

14 Dec 2005 | by Natasha Coverdale, senior designer, Love Branding

punctuate uncluttered scaffolding rail and shelf units, providing excellent 'see and select'. This is mixed ...

Posterwatch: The monthly analysis of outdoor advertising recall

14 Dec 2005

TBWA\London/OMD UK 50 5 48s, 96s BSkyB HHCL United ... Planning agency (%) 1 6s Sky HHCL United ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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