to remove filtersRainey Kelly Campbell Roalfe/Y&R scoops $160m global Bacardi account
19 Dec 2005 | by by Julia Pearlman
that state that ads should not link sexual activity with alcohol. The review was called by Bacardi Martini ...
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Mark Ritson on branding: Go on, spoil yourself; everyone else is
21 Dec 2005
of Chanel or Gucci. Steep margins and enormous unit sales have enabled Coach to play a remarkable game ...
Sector Insight: Savoury biscuits - Health infusion
14 Dec 2005
in this category is United Biscuits (UB). Since its purchase of the Jacob's business from Danone for £240m last ... 's (United Biscuits) 114 40 2 Quaker (PepsiCo) 50 ... acquired by United Biscuits in 2004 ANALYST COMMENT - ALICE DIEPENBROCK, UK MARKET ANALYST, EUROMONITOR ...
Brand Health Check: Penguin
14 Dec 2005
's account until United Biscuits (UB) bought the company, and Richard Williams, founding partner of Williams ...
Close-Up: Live Issue - Do advertisers need global digital specialists?
09 Dec 2005
global clients. The network has not yet met its stated target of a full-service office in every top ...
LVMH wins China trademark case
07 Dec 2005
A court in Shanghai ruled in favour of the luxury goods firm after it took civil action against Xiang Mu Tong Trading and Xiamen Golden Huanya Food for producing bottles labelled French Cognac Brandy under the Chinese names Hanlissy and Henglishi. LVMH has often publicly stated its desire to remove ...
Sector Insight: Biscuits - Dual offensive
07 Dec 2005 | by Jane Bainbridge
to appeal to the after-dinner adult market. This category is worth about £95m. Last year United Biscuits ... *Purchased by United Biscuits (owner of McVitie's) in 2004 SWEET BISCUIT BRANDS BY VALUE SALES AND SHARE ... , manufacturers have innovated in a fairly saturated market. United Biscuits (UB) has added several products ...
'Pester ads' aimed at children could become criminal offence
05 Dec 2005 | by by Julia Pearlman
-ranging EU Directive on consumer protection that will need to be implemented across all 25 member states ...
Hotline: Agencies shortlisted to pitch for Pot Noddle business
02 Dec 2005
HHCL United, Mother and Fallon have been shortlisted to pitch for the Unilever Pot Noodle business
The Work: New Campaigns - UK
02 Dec 2005
Studios Exposure: BBC World, CNN International, terrestrial TV, cinema THE LOWDOWN The United ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
