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LONDON - United Airlines is reviewing its global media account, held in the UK by Mediaedge:cia.
United Biscuits has handed its £1m point-of-sale account to in-store agencies Bezier and Barrows following a five-way pitch. The company, whose brands include McVitie's, KP and Jacobs, plans to refresh its in-store strategy in 2007.
Is WPP's continued support for United London justified after the loss of Sky, Claire Billings asks.
With many children not knowing a life without the internet and mobile phones, the digital age is second nature to them. And their promiscuous media habits have some adults looking on in wonder. Adam Woods reports.
United Biscuits has launched festive packaging for its KP Nuts line to position the products as a luxury Christmas indulgence. Packaging firm Sonoco has created the packs, which feature silver caps and festive designs.
Noel Bussey is left wincing in pain after watching United's latest anti-binge-drinking work: "This ad came about six weeks too late for me. I fractured my ankle in a similar incident. Luckily, I got off lighter than the unfortunate man in the spot, who is left lying in a car-park, a twitching, broken...
Alfa Romeo poised to end 18-year relationship with United; WPP proposes 'Team Alfa' solution.
Glancing back over the recent misfortunes of WPP's United group of agencies makes you wonder what black humorist suggested the name. United would be the last epithet most onlookers would apply to what has always been a disparate alliance that has never truly articulated what it stands for as a network,...
LONDON - United Biscuits, whose brands include McVitie's and Jaffa Cakes, has been sold to US and European private equity groups Blackstone and PAI Partners for $3bn (£1.6bn).
United Co-operative, the second-biggest society in the Co-operative movement, has announced plans to overhaul its brand that differ substantially from those championed by the Co-operative Group.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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