to remove filtersThe World: Beijing - China Telecom puts media business out to pitch
04 Dec 2009
China Telecom, the country's state-owned telecommunications giant, has put its media business up
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The Week: People News - Tory backs licence fee deal
04 Dec 2009
fee agreement, stating that, by doing so, the corporation's impartiality could be threatened.
The Week: People News - Lewis assumes digital role
04 Dec 2009
Lewis, who will continue in his role as the editor-in-chief, will be replaced as the editor of the Telegraph by his deputy, Tony Gallagher. Lewis will be responsible for building a separate digital unit for Telegraph Media Group, based at new offices in Euston. ...
Integration Essays: The power of the story
04 Dec 2009 | by Kim Douglas, chief strategic officer of Mindshare
,000 words to discuss how, over the past 12 months, we've been trying to unite the thinking and doing for our ... got a single, unifying theory to unite and integrate behind. This can work in two ways. There could ... to too much silo thinking, not united by a clearly articulated and shared strategy. In these cases ...
Media Forum: Are Tory TV plans welcome?
04 Dec 2009 | by Alasdair Reid
Last week, the shadow culture secretary, Jeremy Hunt, stated that, should his party win the next General Election, it might consider relaxing rules governing how much advertising the UK's three main ... -channel market on the other. He states: "We all want a simplified common sense media regulation which does ...
The World: Learning global lessons on product placement
04 Dec 2009
director, Karl Cluck, points out that Chinese viewers, used to a staid diet of state-produced TV fare ... regulations around branded content. All content has to pass through state censorship at script stage and before broadcast. However, the state regulator has clamped down on Idol-type reality shows, while ...
Integration Essays: No need to smack
04 Dec 2009 | by Chris Lovell and David Longden
to be truly united, ideally operating with a single profit centre, so that each new brief doesn't descend ... , and that means you've got an agency that is a united entity, rather than an "integrated" one. To end, the big ...
Opinion: Perspective - Is adland prepared to prove it values its people?
04 Dec 2009 | by Claire Beale, claire.beale@haymarket.com
level) has seemed such a fragile state. Yes, there's the small matter of the recession to mitigate ...
The Work: New Campaigns - The World
04 Dec 2009
by Senator Al Franken, states that all cleaning brands must reveal the chemical ingredients that make up ...
Integration Essays: The integration how-to
04 Dec 2009 | by Debbie Klein and Alison Wright
expect them. Teams scattered around town, united by the weekly status meeting, just don't cut it. 2 ...
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Campaign Jobs
- Sony DADC Sony Pictures Television , Shanghai
- SALES MANAGER (BEIJING) Sony Pictures Television , BEIJING
- Account Manager - Corporate Golin Harris , Based in Shanghai or Beijing
- VP Media Relations - Taiwan Inspire Executive Limited , Taiwan
- Account Director - London up to £50k Network Recruitment £40000 - £50000 per annum, London
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
