to remove filtersMedia Forum: Does Indy package add up?
30 Apr 2010
on The Indy itself, which reasserted the paper's objective left-of-centre credentials by stating: "Rupert ...
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Media Perspective: Integrating TV and digital offerings is agency challenge
30 Apr 2010 | by Ian Darby, ian.darby@haymarket.com
in the States and You Tube globally. One interesting aspect of this is that Reckitt is treating this very much ...
Close-up: Election Insight - How the Tories hope to support the ad industry
16 Apr 2010
of business. - Can you expand on your idea for city-based TV channels. In the United States, almost every ...
Close-up: The Hot Seat - Trevor Robinson, Job Founder and creative director, Quiet Storm
16 Apr 2010
? The infinite monkey theorem states that a monkey hitting keys at random on a typewriter for an infinite amount ...
Opinion: Perspective - Why Monkey Tennis has more mileage than adland's ideas
16 Apr 2010 | by Rory Sutherland
Yet, pathetic though he seems, there are ways in which the Alan Partridge of this scene is in a less pitiable state than an agency in the same position. For one thing, the ideas are his - if they are made, he earns money from the idea itself. Second, he owns the format, so is in line for another payout ...
Close-up: Will this year's election be digital?
16 Apr 2010
campaign, asks how soon it will be before thousands of voters unite on the internet to tell a political ...
Media Forum: Are clients excited by iPad?
16 Apr 2010
, the head of strategy at ZenithOptimedia. He states: "This is definitely an area of interest. And, yes ...
Close-Up: Is Chatroulette too risky as a brand platform?
02 Apr 2010
states of arousal. These people aren't a conventional target audience for brands, and the things ...
Close-Up: Taking social media to the next level
02 Apr 2010
's important to preface all adjectives with "super" and that the preferred unit of measurement is "a tonne ...
Media Headliner: Buhlmann looks beyond Aegis takeover saga
02 Apr 2010
is a very young holding company and only came into media in the States and Asia in around 1998 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
