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Video: Brian Blessed and Carlsberg brand controller discuss Euro 2012 ad

Creative from the ad shows celebrities including Blessed and Des Lynam, training new recruits on becoming a "true England Fan", with the students being handed a pint of Carlsberg on graduation. "Chanting coach" Blessed speaks to Marketing about the starting 11 of the winning Manchester United team ...

Ad watchdog upholds complaint against BSkyB

and free standard set up. The small print at the bottom of the screen stated the prices of the HD, Sky ... it was misleading because the ad did not clearly state that consumers were required to have a landline to receive ... by Sky. Despite both BSkyB and Clearcast claiming that the ad had stated enough of the required terms ...

Tesco mimics Waitrose with Everyday Value range push

, it is not one we will start tomorrow." Press activity for the Tesco ad states "we d like to introduce the new ...

John Smith's creates responsible drinking campaign around Grand National

products, stating that the campaign messaging is not due to any Government requirements. The brewer said ...

VisitEngland calls on celebrities to kick start £5m domestic tourism push

marketing organisations. Jeremy Hunt, secretary of state for culture, media, sport and the Olympics, said ...

Cobra attempts to overtake 20 beer brands with £4m campaign

year led to an unlikely partnership between BA, Virgin Atlantic, easyJet and Ryanair, who united ...

BETC London aids child protection collaboration

for police, health, education and social care to adopt a united approach to child protection. "The film ...

Chrysler re-launches with £10m Super Bowl campaign

, said: "These are exciting times for Chrysler, which has seen great success for the brand in the States ...

Full interview: Justin King and Jeremy Hunt on the 2012 School Games

The supermarket boss and the secretary of state for culture, Olympics, media and sport , appeared at a press conference at Sainsbury's Store Support Centre in Holborn yesterday to promote the initiative, which is also sponsored by Adidas. The 2012 School Games follow on from the long ...

Sainsbury's and DCMS chiefs launch 2012 School Games

Chief executive King and the secretary of state for culture, Olympics, media and sport, appeared at a press conference at Sainsbury's Store Support Centre in Holborn this morning to promote the initiative, which is also sponsored by Adidas. The 2012 School Games follow on from the long ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.