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Ethical shoppers are torn between food miles and Fair Trade

11 Nov 2008 | by Miranda Fitzgerald

are more closely linked than they might appear. The Intergovernmental Panel on Climate Change (IPCC) states ...

Brands fight bloggers with 'fact' websites

09 Sep 2008 | by Bill Britt

the state of its business, this week came out fighting with the launch of a website designed to make a

Agency of the Year 2007: Public Relations Agency of the Year - Best of the rest

12 Dec 2007

Red was one agency that went down the specialist division route, setting up Shiny Red to offer clients online expertise. It succeeded in pulling in new clients Philips, Sky and Microsoft. In its first year, this unit has generated more than £300,000 in revenue - testament to the market potential ...

Direct Choice: South West of England RDA

12 Sep 2007 | by Tom Hings, Director, brand marketing, Royal Mail

in terms of lead-generation. It should name a sales contact and state that the contact will be following up ...

Airlines' words curry little favour

30 May 2007 | by Jemima Bokaie

LONDON - Carriers are uniting to explain their green activity, but critics are demanding action...been grumbles that travel groups have been forced to unite in this way to counter criticism from ... that accused the airline of flying in the face of their stated intent to behave in an environmentally ...

Marketing League Table: Public relations - PR leagues

23 May 2007

-governmental organisations, they will categorically state that CSR is not about PR. There must be substance behind the spin ...

Agency of the Year: Customer Publishing Agency of the Year - Redwood

20 Dec 2006 | by Craig Smith

) and United Magazine/ManUtd.com. Despite these successes, there is a sense that it has yet to meet its full ...

Marketing Manual: Public Relations - The vital statistics

06 Dec 2006

Below you will find all the information you might require about the state of the PR industry, including tables of the fastest-growing big and small agencies, a list of recent CIPR award-winners, projections for turnover by 2010, its primary client sectors and the main categories of growth. TOP FIVE ...

Corporate responsibility: Why don't they trust you with CSR?

13 Sep 2006 | by by James Curtis

that it was bottled in Sidcup, a state of affairs compounded by a contamination scare - exemplifies the lack ... to be the poorer relation in influencing their company's direction. REMIT OF CSR WITHIN A COMPANY State ...

Marketing League Tables: Public relations - PR leagues

24 May 2006 | by David Tiltman

include State Street Corporation, Sanlam Financial Services Group, AXA Investment Managers. www ...

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