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United Biscuits splits business into two

United Biscuits (UB) has confirmed that it's splitting its UK business into two, dividing it into a biscuits and a snacks division.

Chelsea to follow Newcastle United in selling stadium naming rights

LONDON - First there was Scarborough's McCain Stadium, then came Arsenal's The Emirates and Newcastle United's Sportsdirect.com@St James' Park, now Chelsea look set to sell the naming rights for their 132-year-old ground Stamford Bridge.

Watch brand Hublot joins Manchester United roster of sponsors

LONDON - Manchester United has agreed a multi-million pound partnership with Swiss watch brand Hublot.

Budweiser continues Manchester United sponsorship

LONDON - Budweiser has extended its six-year sponsorship with Manchester United through to the 2009/2010 season.

Budweiser renews Manchester United sponsorship deal

LONDON - Anheuser-Busch's flagship brand Budweiser has extended its partnership with Manchester United to run for the rest of this season and next.

Ex Newcastle United winger David Ginola launches wine brand

LONDON - Former French international footballer David Ginola is planning to launch a wine range into the UK. The one-time Newcastle United winger returned to the northeast to unveil his new rose wine, with former manager Kevin Keegan appearing alongside him for the launch.

United Biscuits calls £10m media review

LONDON - United Biscuits is reviewing its £10 million UK media planning and buying business.

United Biscuits reviews digital

LONDON - United Biscuits, the owner of brands including Hula Hoops, Mini Cheddars and Jaffa Cakes, is on the hunt for an agency to handle its digital advertising business.

Hotline: Sid McGrath has left United London

Sid McGrath, the United London managing director, has left the agency without a job to go to. McGrath joined the then HHCL Red Cell as a planner in 1998 from Euro RSCG Wnek Gosper. He was previously a brand manager at Procter & Gamble.

The World: New York - Voluntarily United wins Escada and Montblanc

The Voluntarily United Group of Creative Agencies, the WPP-owned micro-network, has won two creative assignments for the Procter & Gamble fragrances Escada and Montblanc.

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.