AmEx campaign by Digitas and CP&B lands top Facebook Studio award
27 Feb 2012 | by Ian Darby
of the United States. It drives business. It s become embedded in the way people shop and the way small ...
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. The TV execution features a voiceover stating, "You play, you save. You spray, you save. Stay in bed all ...
of the United States. It drives business. It s become embedded in the way people shop and the way small ...
The spot sees Orlov contemplating whether his ageing head of IT is still up for the job, prompting a tearful Sergei to fear that he s going to be sacked. However, rather than give him the boot, Orlov buys Sergei a new state-of-the-art laptop so he can work "all day and all night". The new ...
together, as if united in respect for the deceased birthday boy. For me the highlight was talking to his ...
to their marketing units in these countries, a theme Diageo chief marketer Andy Fennell touched on in his ...
Moneysupermarket.com to save money on his car insurance. The money he saves causes him to enter a "euphoric state ...
. However the ASA did not uphold the complaint, stating that the ad was surreal and light-hearted in tone ... , stating that the ad did not endorse or encourage animal cruelty or neglect. Top ten ...
rival character which has carried out identity theft. The voiceover states: As you make your way ...
Liverpool star Steven Gerrard and Manchester United goalkeeper Edwin van der Sar. To support ...
The print ads, by DDB UK, feature a pastiche of Hollywood movie King Kong , in which a giant panda is seen swinging from the Empire State Building, swiping at planes. The headline reads "How will China s economic growth affect the financial markets?". The campaign, which launched this week ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.