The Marketing Profile: Christian Stein of Peugeot UK
18 Nov 2008 | by Alex Brownsell
cars a year, but that fell to a disappointing 189 units in 2007. Peugeot has now decided to leave ...
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Design Report: Planet Packaging
21 Apr 2010 | by Scott Billings
choose packaged goods over loose items,' states the report. What people say they want and what they do may not always tally. With its Eco Refill pouch, coffee brand Kenco impressively states that its ...
Raymond Snoddy on Marks & Spencer's marketing cuts
11 Nov 2008
trying to tell Manchester United boss Sir Alex Ferguson that he doesn't have the faintest idea how...You have to think carefully before launching an attack on a British business icon. It feels like trying to tell Manchester United boss Sir Alex Ferguson that he doesn't have the faintest idea how to manage a football team. In tough times, however, somebody has to step up and take responsibility. I ...
The Week in marketing: 11 November 2008
11 Nov 2008 | by Staff
the secondary ticketing service's partnerships with Manchester United and Chelsea FC, and Madonna's tour earlier ...
Users navigate new Toshiba website by drawing
03 Nov 2008 | by Fiona Ramsay
was developed by Grey London and Unit9 and launches on 4 November at www.leading-innovation.com. Unit 9 ...
Sector Insight: video games
21 Oct 2008 | by Jane Bainbridge
, the DS has swept the market and sold an estimated 7m units. Nintendo has battled hard in both the static ...
Muslim website to target mainstream advertisers
20 Oct 2008 | by Joe Thomas
The website, which delivers social networking, forums, blogs and video sharing, is also planning to launch a Muxlim.com virtual world' site to circumvent restrictions that block access to virtual worlds from some Islamic countries, such as the United Arab Emirates. Ashar Saeed, vice-president of Muxlim ...
Marketers build brand 'me' to promote their careers
14 Oct 2008 | by Brian Oliver
and you disappoint, or if your stated goals don't succeed as a result of the actions or failures ...
Tough times for car sales
30 Sep 2008 | by Alex Brownsell
Even if car dealers get consumers into showrooms, the precarious state of the UK banking industry is making it harder for buyers to arrange the necessary finance to buy cars, whether new or used. Some of the bigger dealer networks are introducing a raft of financial incentives to tempt consumers back ...
McDonald's and Toyota among first sponsors of MySpace Music
25 Sep 2008 | by Fiona Ramsay
LONDON - Sony Pictures, McDonald's, State Farm and Toyota are the first brands to have signed up...with branding from the film. State Farm will have rotating ads among all pages including the Featured Playlist ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
