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Newcastle United launches lingerie line

Newcastle United, the Premier League football team, is launching its own-branded lingerie, in a move to raise the club's appeal to its female and male fans alike.

Watch brand Hublot joins Manchester United roster of sponsors

LONDON - Manchester United has agreed a multi-million pound partnership with Swiss watch brand Hublot.

The World: Can Cameron breathe life into troubled United?

Ewen Cameron will use his digital expertise to target luxury goods as he cuts his teeth on the network. John Tylee reports.

Man United accused of 'double dealing' over shirt sponsorship deal

LONDON - Manchester United has denied any wrongdoing after online casino firm Mansion accused the club of 'double dealing' when £70m sponsorship talks between the two broke down.

Nike signs £303m kit deal with Manchester United

Sports clothing manufacturer Nike has clinched a 303m, 13-year kit deal with Manchester United. Nike will replace Umbro when its contract expires in 2002.

Nike to spend £300m on Man United sponsorship

Nike is understood to be on the brink of signing a 15-year 300m sponsorship deal with UK premier league football club Manchester United.

PROFILE: Man United’s new signing - Peter Draper, Group marketing director, Manchester United

Forget wanting to be a train driver. Little boys should dream instead of following Peter Draper s career path. During his 13 years at sports goods company Umbro, he has become friends with Pele, attended World Cup and European Championship finals and worked closely with members of the England football...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.