to remove filtersChinese firm acquires majority stake in Weetabix
03 May 2012 | by John Reynolds
China's state-owned Bright Food company has taken a controlling interest in Weetabix
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Kellogg boss departs as food giant kicks off global rebrand
29 May 2012 | by Sarah Shearman
" of the business. There has also been speculation that it will make a bid for United Biscuits, which owns ...
Thorntons hunts for consumer agency while stores close
22 Mar 2012 | by Sara Luker
confirmed the pitch process was taking place, stating that since appointing Salt PR in December 2008 'this ...
Brewer AB InBev loses comms chief Mike Kelly
14 Feb 2012 | by Matt Cartmell
for alcohol. Senior figures in the European Union have this month stated that minimum pricing for alcohol ...
Mischief wins account to 'reignite passion' for Jaffa Cakes
14 Feb 2012 | by Hannah Crown
United Biscuits has brought in its first retained agency for Jaffa Cakes in eight years...director for United Biscuits, said he had called on Mischief to reignite a passion for Jaffa Cakes after ...
The Red Brick Road and Goodstuff net Intersnack brief
02 Feb 2012 | by Jeremy Lee
The savoury-snacks manufacturer, which owns brands including Pom-Bear and Penn State pretzels, kicked off its search for its first retained agency in October last year ahead of a planned increase in marketing activity. Previously, it used smaller regional agencies or its in-house marketing team. The Red ...
Focusadvertising picks-up Domino's and Wendy's in Dubai
25 Apr 2011 | by Ed Owen
. Wendy's recently opened six outlets in the United Arab Emirates, and media spend will be focused here ...
TBWA snares £25m Muller account
10 Feb 2011 | by Sara Kimberley
. Rolston said: "TBWA presented a transformational business idea, which will unite and strengthen M ller ...
Whyte & Mackay invites agencies to pitch for UK ad account
02 Dec 2010 | by Matt Williams
is based Glasgow and owned by the India-based United Breweries Group, does not currently work with a single ...
Green & Black's on hunt for Willy Wonka-style taste guru
18 Oct 2010 | by By John Reynolds
unit. It is thought that the brand is on the hunt for someone with acute taste buds, such as a chef ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
