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KFC is to roll out a 16-piece bargain bucket in the UK to support its global tie-up with the United Nations' World Food Programme.
LONDON - Zoe Morgan, marketing director at the Co-operative Group, is to leave the company following confirmation that it will merge with United Co-operative.
United Co-operative, the second-biggest society in the Co-operative movement, has announced plans to overhaul its brand that differ substantially from those championed by the Co-operative Group.
Early Learning Centre (ELC) has appointed United London, without a pitch, to reposition its brand.
United Co-operative is to sell two types of Bristol & West mortgage in its 500 food stores. The tie-up will be promoted through radio and in-store activity.
United London has axed 14 jobs after account losses including Pot Noodle and Iceland. The agency said the majority of the redundancies were voluntary.
United Co-operative has cancelled plans to consolidate its £20m direct account into a single agency (Marketing, 25 January).
LONDON - United Co-operative is holding a pitch for its £20m direct business. The review, called by head of marketing Patrick Allen, will consolidate its promotional activity in one agency.
United Co-operative is holding a pitch for its £20m direct business.
I have supported Manchester United for as long as I can remember, so a visit to its Megastore last week on the night we played Benfica - finalists in 1968 when we won the European Championship for the first time - was especially poignant.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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