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as European players get to grips with the complex relationships at state, national, EU and international

campaign launched by French pressure groups, and organise support in the United Nations and the World ... interdependence of nation states. The old domestic agenda has become internationalised and the traditional ... , state-owned industries or private corporations must now be active politically on many levels ...

Banner McBride unites ICL brand

communications as part of the company s One ICL initiative - a drive to bring its different business units...IT services company ICL has appointed Banner McBride to conduct a global review of its internal communications as part of the company s One ICL initiative - a drive to bring its different business units in over 70 countries under a single brand. The agency will look at how ICL can consolidate its ...

B-M sets up a global unit to tackle millennium bug

to the new millennium. The global Y2K unit spans ten offices in Europe as well as eight offices ... and crisis PR staff will be pooled into the unit. In Europe, the Y2K practice is being led from ...

NEWS: Citigate is hot favourite for AEA privatisation

of AEA Technology, the state-owned science and technology services company....Citigate is tipped to land the estimated pounds 250,000 PR contract to handle the privatisation of AEA Technology, the state-owned science and technology services company. The agency faced a final shoot-out against Ludgate Communications and Cardew and Co last week for the account to handle ...

CPN triumphant in UK bid for HP's business

Novelli finally appointed across all business units....HP declined to comment on the outcome of the pitch, but PRWeek has learned that CPN this week bagged all four business units in the UK, covering enterprise systems, personal systems, imaging ... review, which finished in October and saw HP assign B-M, H&K and CPN different business units. H&K also ...

GCI London hires Randle to handle hi-tech drive

a dedicated information technology unit....GCI London is eyeing the hi-tech PR market following its appointment of a senior specialist to run a dedicated information technology unit. The company has poached 31-year-old Caroline Randle from hi-tech marketing outfit Fox Parrack Fox to head its new division. Randle, who ...

INTERNATIONAL: Microsoft goes local in PR battle with Netscape

giant appoint local PR agencies in 12 key states in the face of an ongoing legal battle against rival...WASHINGTON DC: Microsoft s retained agency Edelman PR Worldwide has proposed that the computer giant appoint local PR agencies in 12 key states in the face of an ongoing legal battle against rival company Netscape. The key states identified in Edelman s proposal, for strategic reasons ...

CAMPAIGNS: Luring IT Poms to the land of Oz - Public Awareness

, particularly in IT and engineering. The State Government of South Australia launched an incentive package..., particularly in IT and engineering. The State Government of South Australia launched an incentive package ... - to encourage 8,000 immigrants to the state by the year 2000. With the UK a prime target because of its ... number. What needs to be determined now is the quality of enquiries. Client: State Government ...

MEDIA: UPI’s news full of eastern promise for UK business

Privately-owned press agency United Press International has teamed up with the BBC to create what...Privately-owned press agency United Press International has teamed up with the BBC to create what its calls a comprehensive news service for UK companies doing business in the Middle East. UPI will carry BBC Monitoring s international broadcast coverage on its IBM compatible software ...

STOP PRESS: Clarification

was stated in PR Week, 6 August. Brodeur s client is On Semiconductor, which was purchased from Motorola...Brodeur PR is not working for Motorola s semiconductor products sector, contrary to what was stated in PR Week, 6 August. Brodeur s client is On Semiconductor, which was purchased from Motorola by a management buy-out backed by a private investment firm in May. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.