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Brand USA features Johnny Cash's daughter in first global ads

, which invites tourists to "discover" the United States and features Johnny Cash's daughter, Rosanne....and invite travellers to experience the limitless possibilities the United States has to offer. "So we ...

Citigate wins IPO mandate for Georgia state railway

's state railway....The state of Georgia announced on Monday that it plans to float a 25 per cent stake in the national railway, potentially valuing the business at 570m. Citigate won the brief via a competitive ... team. During the process, the state of Georgia will look to highlight the strong GDP growth ...

Rockford Health System 'state of the art' by Brunner

The Pittsburgh-based agency Brunner has created three US TV spots for Rockford Health System.

Jubilee spirit unites the nation

Almost 31 million people will be attending a Jubilee party as the nation comes together to celebrate the Queen, writes Doug Whelpdale, insight manager, MPG Media Contacts.

Burson-Marsteller hires Edelman US director Michael Hartt

and Switzerland to the National Commission on Terrorist Attacks Upon the United States (the '9/11 Commission'). ...

United Biscuits splits business into two

United Biscuits (UB) has confirmed that it's splitting its UK business into two, dividing it into a...spokesperson for the company said: "Like most businesses, United Biscuits (UB) continually reviews its ... Business Units. "When the division is complete, it will provide improved service and innovation ...

First State Investments calls in MHP Communications for European brief

First State Investments, the UK asset management arm of the Commonwealth Bank of Australia, has...MHP will advise First State Investments on its communications strategy in Europe in addition to maximising the company s media presence in key UK and pan-European investment-focused media. First State Investments and Colonial First State Global Asset Management, which together form the asset management ...

Israeli tourism ad misled readers over state boundaries

, for implying occupied territories such as the Golan Heights were part of the state of Israel...." and that the context implied all of the areas featured on the map were part of the state of Israel. It also noted ... part of the state of Israel and ruled the ad should not be shown again in its current form ...

Facebook reports a 69% lift in ad revenue to £2bn in 2011

and penetration in markets outside the United States was also apparent, as the US contribution to total ad ... the United States came from customers located in western Europe, Canada, and Australia. Key growth areas ...

WPP launches innovation unit GroupM Next

WPP's GroupM is to launch GroupM Next a new innovation unit designed to support its four agencies...The unit will, "focus on providing insights, in context, on the developments at core [GroupM] partners and emerging players in online, mobile, social and addressable," according to WPP. The new unit will also build on GroupM research, focusing on consumer use of new platforms and devices, and the impact ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.