Newspaper Brands Online: The Digital Lowdown
04 Sep 2009
year, we completely redesigned telegraph.co.uk in order to improve usability for the consumer, enable ...
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The Week: Media News - Sky cuts frequency of mags
08 Jan 2010
At the same time, BSkyB revealed it would increase the pagination of the two titles from between 40 and 44 pages to 60 pages and make other editorial changes to increase the titles' usability. The move follows December's decision to increase the frequency of the generalist title Skymag from ...
Budweiser courts controversy with pitch process
06 Aug 2009 | by Noel Bussey
Any agency looking to progress in the pitch was told that as well as producing three fully formed campaigns within the two-week pitch timescale, they must all sign away the IP rights. This will effectively leave Budweiser with 12 finished and usable campaigns and no actual need to appoint an agency ...
Media: All about ... Microsoft's Bing search engine
12 Jun 2009 | by Anne Cassidy
and general usability. But it remains to be seen whether Microsoft, after coming into the search market with a ...
Opinion: On the Campaign Couch ... with JB
12 Jun 2009
, the team may generate five minutes of usable footage: let's say ten 30-second commercials or the equivalent ...
The Week: Best of the blogs - Amateur or Professional?
04 Jul 2008 | by Dave Trott
I asked him what that meant. He said: "At the end of the day, you'll come out of the office with something brilliant or nothing. I'll come out of the office with something brilliant, or something usable." When John said that, it was like a light going on in my head, I got what he meant. This isn't art ...
Mirror.co.uk revamp offers fresh content
06 Jun 2008
to the newspapers. We've delivered a site that has much improved navigability and usability, but now we ...
Close-Up: Live issue - Bold TfL holds up mirror to problem passengers
08 Feb 2008
-wracking is that they kept saying they trusted me. But even by the middle of the second day, we still didn't have a usable ...
Adland's tangled web
01 Feb 2008 | by John Morrish
than giving them what you think they ought to want. Three marks are given, for appearance, usability ... browser's back button, or you'll have to face the opening animation again. Content: 7, Usability: 5 ... grows up". Content: 6, Usability: 4, Appearance 5 - amvbbdo.com Another tired visual metaphor: a ...
National Express in search for agency
23 Nov 2007
transport service. The site, www.dot2.com, created by the usability design and consultancy CAD Interactive ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
