29 Mar 1988
| by John Tylee
It all came together perfectly in this commercial which united the seemingly dissonant elements. A chess-playing Hassidic Jew a familiar touch from the eccentric but indulged director Tony Kaye blended with a soundtrack of redneck blues, discovered by the then Saatchi Saatchi senior creative Tim ...
30 Mar 2012
The ad was created by Bartle Bogle Hegarty and directed by the Oscar-winning director Joachim Back.
It is a take on the classic children's tale The Ugly Duckling and features the original Danny Kaye song of the same name. ...
08 May 2009
Tony Kaye has directed a high-octane new TV spot for Lucozade, promoting the evolution of both
07 Apr 2011
Vernon Kay and his Mum, Gladys....Initially unsure about the creamy appearance of Flora Cuisine in the pan, Vernon is won over by Gladys assurance it is good for his health and tastes just as delicious too. The campaign is supported at launch by Yahoo, MSN and YouTube home-page takeovers as well as rich media online video alongside a ...
21 Mar 1996
| by SUZANNE BIDLAKE
Vernons Pools is hitting back at the National Lottery by becoming the
first pools company...Vernons Pools is hitting back at the National Lottery by becoming the
first pools company ...
at the game which has stripped the pools industry of 30%
of its sales, Vernons will aggressively promote its ...
.
This is Vernons first use of TV and radio since the deregulation of the
sector last April. Two thirds ...
28 Jan 2011
Tony Kaye, equal parts genius and wild man, visited McCann Erickson's offices last week to regale...surrealist
drama about the decline of the education system in American high
schools, starring Kaye's daughter Betty. Diary hears the film is in true
Kaye style: ie. very dark. And he had some words of wisdom for today's
adlanders. According to Kaye, you must "show but don't tell". You have
been warned. ...
13 Sep 2007
Click HERE to get involved in the latest PRWeek Video Podcast featuring Mitchell Kaye, MD...said they were not getting value for money from PR. In this week s video podcast Mitchell Kaye ...
26 Nov 2009
| by Colin Marrs
LONDON - Controversial filmmaker and ad director Tony Kaye will Tweet exclusively for CampaignLive...Kaye will visit St Albans Art School, where he studied, Saatchi Saatchi s offices ...
, The Cube Store. Kaye said: "For me, my inspiration is all about Sgt Pepper's. I think it is the greatest ...
-themed experiences. He will also talk about Japanese design icon the Nissan Cube.? Kaye directed a series ...
22 Apr 1999
| by STEVE BELL
Pools operator Vernons has pulled the plug on its National Lottery
football game, Easy Play, due...Pools operator Vernons has pulled the plug on its National Lottery
football game, Easy Play, due ...
for Vernons said the game failed for two main reasons.
It was too complicated and, despite being a ...
, managing director of Easy Play, resigned last week and
Vernons said there would be six redundancies ...
01 Dec 2003
Ladbrokes-owned gaming company Vernons aims to compete with the National Lottery's Daily Play...The game was developed by digital agency TechnoPhobia, which also created the Vernons web site (www.vernons.co.uk) in 2002.
Players can place a stake of between 25p and 5 on one, two, three ...
is open to players in the UK only.
Vernons is promoting the lotto game with banners and emails across ...