Click 
to remove filters
Vernons Pools is hitting back at the National Lottery by becoming the first pools company...Vernons Pools is hitting back at the National Lottery by becoming the first pools company ... at the game which has stripped the pools industry of 30% of its sales, Vernons will aggressively promote its ... . This is Vernons first use of TV and radio since the deregulation of the sector last April. Two thirds ...
Pools operator Vernons has pulled the plug on its National Lottery football game, Easy Play, due...Pools operator Vernons has pulled the plug on its National Lottery football game, Easy Play, due ... for Vernons said the game failed for two main reasons. It was too complicated and, despite being a ... , managing director of Easy Play, resigned last week and Vernons said there would be six redundancies ...
LONDON - Gaming and betting company Sportech has bought the Vernons Football Pools business for £51...The firm already owns the Littlewoods gaming brand, including Littlewoods pools, and with the addition of Vernons business gives it control of 99% of the football pools market and a combined base ... : The acquisition of Vernons, our number one strategic target, and associated fund raising together ...
Vernons, Britain s second-largest pools company, is turning to direct response TV advertising...Vernons, Britain s second-largest pools company, is turning to direct response TV advertising ... figure in the Vernons logo, to emphasise how easy it is to do the pools by phone. It was written ... . Vernons, which is owned by the Ladbroke group, has been developing its play by phone scheme for some ...
LONDON - Vernons Pools is embarking on a DM drive, following the implementation of a new marketing..., marketing director at Vernons Pools, said: "We asked three potential suppliers to tender but chose Entire ... investment." The system allows Vernons to learn about customers' behaviour, to enable the company ... for Vernon's, we have developed a marketing database more geared to customer analysis and a fast turn ...
'Buzz!' is a game where players can act out their gameshow fantasies in their living rooms, being quizzed by a host on subjects such as music, films and entertainment. 'All Star Family Fortunes' is a celebrity version of the classic gameshow. Hosted by Vernon Kaye, stars lined up to appear in the next ...
Tony Kaye has gone public on his return to commercials, his battles with clients and whether...Tony Kaye has gone public on his return to commercials, his battles with clients and whether or not he is mad. Kaye, who has been dubbed both a guru and a maverick, is generally regarded ... , Tony Kaye Films. In it, Kaye talks about his recent projects, why Dunlop was a defining moment ...
Robert Campbell has left Tony Kaye Films, where he was the managing director, to set up his own...Robert Campbell has left Tony Kaye Films, where he was the managing director, to set up his own ... started up with three directors who come with him from Tony Kaye - Matt Forrest, Paul Gay, and Jhoam ... recruited to Tony Kaye by Campbell last month. Camitz, who is most famous in this country for his ...
Robert Campbell, the commercials producer who left Spots in February, has joined Tony Kaye Films...Robert Campbell, the commercials producer who left Spots in February, has joined Tony Kaye Films ... raft of other directors during his time at Spots. At Tony Kaye Films, Campbell says he ... Kaye. Campbell is particularly keen to develop the career of Rupert Sanders, a young director ...
Shine Communications director Mitchell Kaye has left to set up his own agency – Mischief – taking...Kaye, who spent just under five years at Shine in two spells, said his departure was amicable ... but Kaye's outfit will be run independently of Shine. Bell said: 'One of our philosophies is helping our ... PayPoint. Kaye said he wanted Mischief, which offers consumer and some corporate PR, to be 'the most ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
