20 Jun 2007
| by Ed Kemp
games on 'next-generation' consoles....The energy-drink brand has linked up with Freestyle Games to develop the
games for consoles such as the Xbox 360 and PlayStation 3. A Red Bull spokeswoman declined to disclose details of the games, which
launch this summer. However, the company is known to be planning to
capitalise on the consoles' online ...
25 Mar 2009
| by Sarah Johnson
LONDON - A video game service that claims to be the 'pioneer of the on-demand era of video games...for consoles. The technology allows the most basic PCs and laptops to play fully featured games using free ...
OnLive was unveiled at the Game Developers Conference in San Francisco and aims to deliver the latest games instantly, on any TV via a MicroConsole. It will deliver high-definition gameplay from ...
24 Mar 2010
| by Alex Brownsell
LONDON - Nintendo is set to launch a 3D version of its handheld video game console DS, to tap...hope the 3D console will improve flagging sales of DS, which has sold more than 125 million since its ...
21 Oct 2008
| by Jane Bainbridge
LONDON - Computer games have successfully broadened their appeal and are in a good position...computer gaming into an area of leisure activity not previously seen. In the handheld console market ...
of video-game hardware and software will have reached more than 3bn, a rise of 12% on 2008 at current ...
Not long ago, computer-gaming was the preserve of spotty teenagers holed up in their bedrooms put ...
17 Apr 2003
| by Ravi Chandiramani
The games console arena is fiercely competitive and Nintendo is the player currently on the ropes. The Japanese video games maker last week admitted sales of its GameCube console are likely to struggle to 5 ...
money on consoles, relying on royalties from games developers. And history shows the industry struggles ...
11 Nov 2008
| by Fiona Ramsay
LONDON - Video gaming company Ubisoft is investing £4m in TV campaigns to support a range of titles...Power and Rayman Raving Rabbids. The video game TV ad campaigns are being backed by a branding exercise ...
The new Rayman Raving Rabbids TV Party game for the Wii is supported with a 1m TV campaign made ...
Burp. The games company is also launching a TV campaign on 14 November for its Imagine range of games ...
14 May 2002
| by Gordon MacMillan,
LONDON - Sony has slashed the price of its PlayStation2 games console in the US, knocking $100 off...is expected to cut its price to $199 at next week's video game trade show Electronic Entertainment Expo ...
of 'Super Mario' launched with 29 games, and some of the best yet seen on third-generation consoles ...
The latest price cut heats up a fierce battle between the console makers, all of which have been ...
27 Aug 1998
| by ANNE-MARIE CRAWFORD
Sony is aiming to increase its games-console market share by
dropping the price of the PlayStation...Sony is aiming to increase its games-console market share by
dropping the price ...
will respond by dropping its price to
pounds 79.99, but with the PlayStation console outselling the N64 ...
with the National Union of
Students, has installed 135 consoles in universities.
It is also working ...
20 May 1999
| by LUCY BARRETT
Video games firm Infogrames is offering advertisers the chance to
air their existing TV and cinema...Video games firm Infogrames is offering advertisers the chance to
air their existing TV and cinema ads on its latest generation of console
games.
The software developer, Europe s largest video games company, says the
move will be the first time players will be able to see full, moving ...
23 Nov 2005
What would you do if you weren't a brand manager? Produce video games....be? I am Nintendo through and through. What headline would you like to read in Marketing? Game over. Nintendo console in every home. What can you not live without? My TV - it is the focus of so ...
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