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Microsoft to issue global game brief

million global launch task for X-Box, its entry into the games console market....million global launch task for X-Box, its entry into the games console market. Julie Armitage ... sector. The distinction between the games console and PC markets is becoming increasingly ... about. Separate agencies will be appointed for regions outside Europe. The console, which ...

Client Roundup

to coincide with the launch of the console in the autumn. DVD is expected to replace video as the most...to the launch of Sony s PlayStation2 console. Blockbuster is pushing for a jointly funded ad campaign to coincide with the launch of the console in the autumn. DVD is expected to replace video as the most ... through the games console without the need of a separate DVD player. - Marketing McVitie ...

Marketing video: Will London embrace the Olympics?

It has been nearly two months since the London 2012 handover in Beijing, and amid uncertain economic times, Marketing asked industry experts at the event: Does the capital still have the enthusiasm to host the Olympic Games? ...

is leading Future Publishing to the top of the game

's official Xbox gaming magazine globally is yet another chapter in a company history that includes a sale ... given our unique position.' The fact that the 'unique position' includes publishing the rival games console Sony PlayStation's official magazine in the UK has raised some eyebrows. Yes, it gives the company ...

is leading Future Publishing to the top of the game

's official Xbox gaming magazine globally is yet another chapter in a company history that includes a sale ... given our unique position.' The fact that the 'unique position' includes publishing the rival games console Sony PlayStation's official magazine in the UK has raised some eyebrows. Yes, it gives the company ...

Online behavioural targeting video webcast

Senior speakers from Match.com, Bacardi and Adconion take part in this SpeakersChannel.tv video...With relevance becoming an increasing priority across all digital channels, this video offers some ideas on how to deliver advertising based on consumer behaviour. SpeakersChannel.tv videos are a fusion ... the video now . ...

Data integrity management video webcast

in SpeakersChannel.tv's video on data integrity management....From effective consumer profiling to updating your data, the video offers advice on how to ensure that your database delivers maximum returns. SpeakersChannel.tv videos combine conference presentation ... . Watch the video now by clicking here . ...

iDVD maker Circle readies flotation

Circle, the interactive DVD video game developer and publisher led by Tomb Raider franchise creator...The company hopes to exploit rapid growth in DVD games sales. Circle has the exclusive rights to create and publish FIFA-licensed DVD games, such as a World Cup football trivia quiz. It is also in a joint venture with Now That's What I Call Music brand partners EMI and Universal Music to create a ...

Hotline: WPP acquires stake in WildTangent

WPP has acquired a 3.4 per cent stake in the US-based WildTangent, an ad-supported video game

STOP PRESS

Geoff Glendenning, head of marketing for Sony Computer Entertainment and its computer games...Geoff Glendenning, head of marketing for Sony Computer Entertainment and its computer games console PlayStation, is leaving. He has not yet been replaced but the company said marketing plans for the rest of the year would not be affected. He has been a member of the marketing team since the launch ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.