Arif Durrani: Can Neil Jones help transform Johnston Press?
31 May 2012 | by Arif Durrani
months, and full-credit to Jones for bucking the trend. He could yet prove to be the major game ...
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Adap.tv launches third-party video apps hub
31 May 2012 | by Daniel Farey-Jones
Video ad exchange Adap.tv is launching a hub allowing buyers and sellers to manage third...the complexities of the video ad landscape, the promise of TV and video advertising cannot be fulfilled by one ...
My Media Week: Paul La Fontaine
30 May 2012 | by Mike Fletcher
chat with Ella of Remode Studios. UK based Remode is our first external game partner and we re excited about the upcoming game launch. Check and clean out email. Resolve most issues by Yammer or IM ... are working on. My wife arrives, we relax, and she shows me a series of YouTube videos she has bookmarked ...
Sector Analysis: Mobile
30 May 2012 | by Mike Fletcher
are used. Tablet owners watch videos for 28% longer, compared with other devices, and 51% of tablet owners ... 't. Kiip, meanwhile, allows advertising to offer in-game rewards, so when users complete a level, they may ... : "We use advanced video fingerprinting to recognise ads as they appear on TV. Importantly, the user ...
David Beckham scores Elle's first solo male cover
30 May 2012 | by Arif Durrani
." Beckham has been photographed by Doug Inglish across 11 pages and also stars in a 10 minute video ...
EBay Fashion sponsors Marie Claire app
29 May 2012 | by Nick Batten
The free app provides the latest news and reviews from the world of fashion, celebrity and beauty, in an easy-to-navigate environment. As part of eBay Fashion's three-month sponsorship, the online retailer has bespoke in-app branding and video, along with ownership of all advertising, which clicks through ...
Bauer's Heat to produce 'dual viewing' shows for Channel 4
29 May 2012 | by Maisie McCabe
screen, as well as an additional content and a 15-minute "wrap" show. Alongside the video footage ...
Media360: MediaVest's Steve Parker on the importance of strategic insights and data
29 May 2012 | by Arif Durrani
think many people here today are trying to employ that kind of measurement." Video produced ...
Northern & Shell to unveil £40.2m post-tax profit
28 May 2012 | by Daniel Farey-Jones
than 50m a year to health-related causes outside the remit of the NHS. The game launched ...
Total Media lands Random House and Transworld Publishers online accounts
28 May 2012 | by Nick Batten
and social media networks, as well as implementing video seeding campaigns for the publishing houses' future ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
