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King of Shaves has launched a racy viral to ramp up its awareness as a challenger brand in shaving...The viral, created by start-up virtual agency, SSKA, has been restricted to over-18s on YouTube, due to its explicit nature. Featuring a remix of 'Carmen' by Melissa Hammond, the provocative ad ... appeared on US Network TV to shave David Letterman s beard live in the studio. The 90-second viral stars ...
Electronic Arts is reviewing the global advertising account for the next instalment in its Fifa...football match shown on a giant screen. The agency's previous work for the Fifa series included a viral ...
Strongbow is launching a spoof viral campaign on Friday (3 September), which sends up its own...Sleeps'. Strongbow's Heineken UK brand manager Lucy Henderson said: "The viral brings an exciting new ...
Seven Seas, the vitamins manufacturer, is launching an educational viral campaign to promote...The one-minute film is the first piece of work TBWA\Manchester has created for the brand since winning the 5m advertising account in June. The ad aims to show the link between low levels of Omega-3 and inattentiveness in the classroom. To raise awareness of the benefits of Haliborange Kids ...
CHI, in partnership with Made by Many, and The Viral Factory have been appointed to the digital...digital campaign. The Viral Factory will provide additional viral activity. CHI had already been appointed to the advertising account for the centre, as well as the existing Westfield centre in West ...
Warehouse, the women's fashion retailer, is on the hunt for an agency to handle its advertising
to handle its integrated advertising account....The website is planning an advertising assault in order to increase awareness and gain share of the growing price comparison market. It has approached a number of unspecified agencies inviting them to pitch for the account. Pricerunner is hoping to increase awareness in a market where visitor numbers are sensitive ...
WWRD Holdings has appointed London Advertising to handle the global advertising account for its.... It will, however, continue to handle the Waterford global advertising and media account. London Advertising will launch its first global campaign for the businesses next year. It will run across print ...
Baxters Food Group, the soups and condiments company, is reviewing its advertising business....is the incumbent on the account and also handles Baxters digital advertising after picking up the business in May ...
Rosemount Wines is kicking off a review of its global advertising account.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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